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  • “Doing Nothing” The Big Nothing. Philadelphia, Pennsylvania: Institute of Contemporary Art, University of Pennsylvania, 2004, pp. 17-33

    Doing Nothing

    The only way to understand modern life is to grasp at nothing. Because there it is, at every turn-profound, banal, substantial, inescapable. Pick up a nineteenth century novel and count the number of times people find themselves doing, or saying “nothing.” Or switch to the twentieth century and watch two bored high school students in American Graffiti having this exchange: “Where are you going?” “Nowhere” “Can I come along?” This could be a scene from a Samuel Beckett play or a riff from the 1965 Fugs’ tune (“Monday: nothing, Tuesday: nothing, Wednesday and Thursday: nothing…”), or any other existential depiction of life’s absurdity, or of life in general. For doing nothing is a quintessential part of modern experience. In previous eras, people were busy working seven days a week. Since industrialization regulated work, we now have designated time-off, weekends, vacations, leisure periods. A leisure class leads cultural aspirations and dreams. No wonder we find nothing represented so widely and with such persistence,

    “Nothing happens until something moves,” said Albert Einstein. Quite the understatement given the magnitude of his equation (e=mc2) to describe how a small amount of matter could release a large amount of energy and the terrifyingly big nothing unleashed by it. The atomic bomb changed modern consciousness as radically as Sigmund Freud’s formulation of the unconscious-that part of the mind of which we know nothing. And as far as day-to-day living goes, this is probably the best place to keep the knowledge that the world can destroy itself in a blast. (Is it reassuring, or alarming, the 12,000-page United Nations document proving the non-existence of weapons of mass destruction in Iraq?)

    The Big Bang is one of many theories about the birth of the universe, which cosmologists generally agree came from nothing. Outer space has always beckoned contemplation and imagination with limitless thoughts of nothing. Now virtual space opens up, right on the desk-top, sucking us into realms of work, play, and communication that are strangely boundless and completely ordinary. Indeed, we can inhabit the idea of nothing as easily as we switch on the television to watch a re-run episode of the popular Seinfeld, which famously pitched itself as a show about nothing. Watching the characters spin endless drama out of life’s littlest slights, hopes, disappointments, and pleasures, might make one consider the Buddhist’s letting go of all such attachments a better sort of nothing to aspire toward. Or not. Gustave Flaubert once claimed, “What I would like to write is a book about nothing, a book without exterior attachments.” Instead he wrote a greater book-greater simply because it was written-called Madame Bovary, a novel about a woman whose dreams of modern life lead to her self-destruction. This brings us back to where we started, Isn’t that just like nothing? To lie in wait at the very beginning and end of every tale?

    Nothing is certainly essential to the telling of modern art’s story, a history of reductivist impulses, refutations and refusals. “Art does not exist,” declared the Dada poet Jacques Vaché, around the time of the First World War and early on in a century that chimes with anti-art movements. The sense behind such nonsense was nothing more (or less) than a harsh negation of the potential for words (or pictures) to have meaning. Gestures are what signify. No matter how half-baked, absurd, or nihilistic, only action can clear the way of authority for new things to come. “Dada is nothing,” Marcel Duchamp elaborated, “It is destructive, does not produce, and yet in just that way it is constructive.” This from an artist whose legacy looms large over any account of nothing. His allegation that he would stop producing art in order to just play chess, was a logical (endgame) move given the 1914 introduction of the idea of the Readymade. Why waste time mucking around in a studio making things, when art can be nothing more than an idea? (In defense of her own non-writing habits, Gertrude Stein observed, “It takes a lot of time to be a genius, you have to sit around so much doing nothing, really doing nothing.”) Duchamp’s thinking spawned a whole range of Conceptual practices, many of them proposing that the very absence of an object, or the act its dematerialization, could constitute a work of art.

    Ideas only got in the way of Kasimir Malevich’s purge of pictorial space. Conceived in concert with the revolutionary politics of the Russian avant-garde as a shock to the system in every sense, his Suprematist white-on-white canvases “reached a desert in which nothing can be perceived bụt feeling.” Reaching for just the opposite, minimalist painter Robert Ryman continues to work a stretch of that terrain by making art with almost exclusively white materials. “White enables other things to become visible,” he says of his interest in exposing the material qualities of paper, canvas, varieties of paint. Monochrome painting is the most absolute expression of modernism’s tendency to zero in on a specific problem to the exclusion of all others. It was according to a strict litany of negations, published in 1962, that Ad Reinhardt distilled his painting down to one-color, one-sized canvas: “No lines or imaginings, no shapes or composings or representings, no visions or sensations or impulses, no symbols or signs or impastos, no decoratings or colorings or picturings, no pleasures or pains, no accidents or ready-mades, no things, no ideas, no relations, no attributes, no qualities-nothing that is not of the essence.”

    One of the essences of Abstract Expressionism is the nothing that presumably comes between the viewer and the experience of art itself. Simultaneously elemental and metaphysical, this experience springs from a seeming contradiction. On the one hand, there’s the notion of a totally flat picture plane, devoid of illusion or depth. On the other, there was Jackson Pollock’s actual art, a physical and pictorial negation of painting as he (or anyone else) knew. He violently dripped and ecstatically poured paint onto canvas on the floor. The surfaces of these works appear to open out onto voids or project themselves as encompassing webs. Mark Rothko jammed together things that should cancel each other out-horizontal and vertical forms, warm and cool colors, the abstract and physical properties of painting–to convey a sense of existential conflict. Life’s ineffables, the sublime, the spiritual, are irrefutably resolved in death, which Rothko asserted was the subject of the monumentally sealed-off “Black and Gray” paintings that he started the year before his suicide. Coming in the wake of Abstract Expression, Eva Hesse was part of a generation to favor less monolithic, more tentative abstractions. Nevertheless, a profound sense of conflict was also at the core of her art. “Order versus chaos, stringy versus mass, huge versus small,” she said. When it all came together, as it did in her 1969 sculpture Right After, a saggy stretch of resinous cord, the results were, according to Hesse, a “really big nothing”: “It was very, very simple and very extreme because it looked like a really big nothing which was one of the things that I so much wanted to be able to achieve.”

    Andy Warhol achieved this degree of nothing in both his art and person. “If you want to know all about Andy Warhol,” he said, “just look at the surface of my paintings and films and me, and there I am. There’s nothing behind it.” His silkscreen painting used reproduction and repetition to level subjects as violent as race riots and as banal as Howdy Doody to being nothing more (or less) than pictures. At the same time, these paintings imbue those pictures with the empty beauty of glamour, thus showing art’s power to transform in a light that looked uncomfortably like the media’s. Every picture becomes the next picture, every shock a boredom. To preempt the disaster of boring one’s audience, Warhol’s films were constructed as a form of boredom itself. The five-hour long Sleep has the Oscar Wilde-sounding distinction of being a movie that is often talked about but almost never seen. Warhol was frequently asked to comment on his art. In response to the question, “what does it all mean?” he invariably replied, “uhhh….” or let one of his entourage speak for him. And it’s for this gesture that Warhol is crowned the king, or more aptly, the Elvis of nothing. Andy Warhol made it possible for artists to have no position in relation to their art. What could be more appropriate to an era of compliant consumer culture than a mirror facing a vacuum? For this is the nothing that comes of nothing, to paraphrase Shakespeare’s Lear. For the generation after Warhol, it seemed there was nothing left to say. In a postmodernism where originality was no longer possible, appropriation and repetition became the preferred modes of cultural production. Using both the splendid shine of consumer goods and the punning home appliance, Jeff Koons literally put the vacuity (or vacuum) of pop culture on display.

    Having now arrived at approximately the present postmodern moment, it’s time to introduce this exhibition. A consideration of themes of nothing and nothingness in recent art, “The Big Nothing* follows on the account just set forth. But it originates from a completely opposite tide. Curatorially speaking, “The Big Nothing” is the flipside, or other, to “Deep Storage.” This 1998 exhibition, which I co-curated with colleagues from Siemens Kulturprogramm and the Haus der Kunst in Munich, looked at images and processes of storage, archiving, and collecting in contemporary art. In addition to presenting work by over 6o international artists, there was a small group of early modern precedents, all of whom could equally figure in “The Big Nothing.” Marcel Duchamp’s Boîtes-en-valise is a museum-in-a-suitcase, containing miniature versions of his own work including Readymades, such as the empty glass ampule, which he called 50cc of Paris Air, realized at mouse-scale. To construct his collage boxes, Joseph Cornell archived and researched the throw-away world of ephemera (culture’s little nothings). Cornell considered its transformation a metaphysical process-he spoke of the “métaphysique d’éphémères” after the poet Gerard de Nerval. For visions of emptiness, Cornell’s white boxes of the 1950s, inspired by the American transcendentalist poet Emily Dickenson, are full of sublime yearning. The art historian Aby Warburg’s picture archive inspired a project to categorize all the world’s images in a single Atlas that was destined to go uncompleted due to its own absurd impossibility. Eugène Atget’s photographic archive of Paris at the turn of the century is characterized by the surreal emptiness of streets and parks devoid of human presences. (Thinking now of early photography recalls a colleague’s story of his pilgrimage from Vienna to Austin to see what is considered history’s first photograph. “Why, it’s just a big nothing,” he said, peering at the murk that is Nicéphore Niépce’s 1827 heliograph.)

    Early modernism set a precedent for “Deep Storage” that was full of pockets of nothing. Many of the contemporary artists from that exhibition could slip into this current show with the selection of a different work, or by looking at the same work differently. For instance, Robert Rauschenberg’s famous Combines (part painting, part sculptural assemblages of objects evoking personal and collective memories) came after several years of anti-art gestures. His White Paintings were comprised of house paint just rolled onto canvas, and his 1953 Erased de Kooning Drawing was exactly that. “I was trying both…to purge myself of my teaching and…exercise the possibilities s0 I was doing monochrome no-image,” he later mused. In 1972 Lynn Hershman started an 8-year performance work, living her life under the assumed identity of Roberta Breitmore. Exhibited in the form of relics and documents-Roberta’s shoes, wigs, driver’s license, therapist’s notes, etc.-the piece was also a mask behind which Hershman’s own identity was eclipsed. Most relevant to “The Big Nothing” from “Deep Storage” was Peter Koglar’s 1994 untitled new media installation. A hole appeared to rove over the walls, a projection of the black hole that is infinite storage, the cosmic trash compactor, into which everything, someday, might virtually vanish. (Only three artists are actually represented in both shows: Richard Artschwager, Louise Lawler and Andy Warhol.)

    The slippage between everything and nothing is more than a coincidence, or curatorial sleight of mind. Whether it’s an individual or cultural impulse, collecting is an attempt to fill the void. We stock-pile things to pass time, to construct identity and create history, and to mark the world with signs to perpetuate our existence last long after we are dead and gone. Collect too much stuff, however, and you might as well have nothing at all. Take for example, the Collyer Brothers, those pack-rats of Harlem, New York. In 1947 they were found entombed, Homer starved, Langley buried alive, in the house they had filled with 136 tons of junk. There were 14 grand pianos that couldn’t be played, mountains of books that couldn’t be read, one union jack that couldn’t be flown, among a crushing mass of other things, all made inaccessible and useless by these two men, whose lives seem to have hardly been led. (Seen only at night, Homer was known as the “ghost man.”) A syndrome was named in their honor; those susceptible are generally describedbnbn8mbb as smart people who have trouble judging what to keep and what to chuck. One could imagine Collyerism becoming the malady of our times. The computer’s ever-present, ever-expanding capacity to store information seems to make it only that much harder to know what to delete. An economy of over-production, without systems of dismantling and recycling, creates more things than we need, cluttering the landscape (from closets to dumps) with things we no longer use.

    Collyerism calls for extreme remedies. But burning a path of destruction leaves only that. A more sustainable relationship between filling and voiding space is embodied by Mies van der Rohe’s Neue Nationalgalerie in Berlin. The last project Mies completed before his death in 1969, it is essentially two buildings in one. Above ground is a seemingly empty glass pavilion, designed as an open plan for temporary installations of contemporary art. Below rests the museum, an architecture of walls and galleries for the exhibition of historic works of modern art. Relegated to the realm of storage, the museum’s collection is virtually invisible from view according to Mies’s iconic architecture, which he described as beinahe Nichts, “almost nothing.” This nothing was the subject of a talk, given in advance of “The Big Nothing,” by the Chair of Architecture, here at the University of Pennsylvania, Detlef Mertins. Speaking of the pavilion’s flat metal roof (“quite something”) floating on sheer glass (“bearing on almost nothing”), Mertins conjured an experience of the sublime. This massive plane that stands between us and nothing, also causes us to experience some of nothing’s crushing terror. Furthermore, the upstairs/downstairs drama of the building as a whole manages to resolve a major conflict. Half-disappearing, the building offers a place to collect art, and a space to get rid of it, too.

    The impulse to store, on the one hand, and to erase, on the other, is the binary pulse of one and zero. This constitutes the entire language of the computer, a language in which “naught” conveys exactly half of everything written. Zero has always been a powerful idea-it eluded comprehension by both the ancient Greeks and Egyptians. Even after the cipher was first put down in clay by the Mesopotamians 5,000 years ago, it still took another 3,000 for the idea of zero to be considered worthy of contemplation. This in India, where Hindu religion revered the void. It took the West much longer to countenance zero. Not until the Renaissance, with perspectival drawing, Newtonian physics and calculus, did the idea of an infinity without substance take hold. These outtakes come from two recent books: Robert Kaplan’s The Nothing That Is: A Natural History of Zero, and Charles Seife’s Zero: The Biography of a Dangerous Idea. The fact that both were published around the turn-of-the-millennium-a boon to marketing, no doubt-does not explain their success. These books have been popular because they demystify the ghost in today’s machine, the computer, and make concrete the abstraction advancing science and technology. They explain nothing.

    A spate of survey exhibitions, including this one, are relevant for approximately the same reason: they show nothing. In 2001, “Big Nothing-Die jenseitigen Ebenbilder des Menschen” was held at the Staatliche Kunsthalle in Baden Baden. A show of work since the 1960s, with a focus on painting, it viewed “nothing” as a form of likeness-that face of humanity we cannot see. Imagine looking in the mirror to find a fantastically slashed green Lucio Fontana “Spatial Abstraction” scaring back at you. (The exhibition title is no coincidence; organized by Matthias Vinzen, we co-conceived our shows after working on “Deep Storage” together.) Just a few months later, “Nothing” opened at the Northern Gallery of Contemporary Art, in Sunderland, England. Organized by curator Ele Carpenter and artist Graham Gussin, this show featured very recent art and was accompanied by a multi-faceted publication. “Zero” historian Kaplan’s essay had a hole die-cut through one page, for instance. Another contemporary “nothing” show that deserves mention in this context (for both its title and content) is “The Big Nothing, Or Le Presque Rien,” held at the New Museum of Contemporary Art and at the French Cultural Services, New York, in 1992. Taking as one of its premises Brian O’Doherty’s brilliant “White Cube” essays, this show of barely visible, ephemeral works “asked viewers to look into emptiness… [or] the presumed emptiness of the white, ideal museum space,” curator Kerri Scharlin wrote in the catalog. A footnote to “nothing” at ICA is Group Zero,” an exhibition, organized by Otto Peine, of work by an international affiliation of artists interested in art, technology, and new materials. (Eva Hesse’s eccentric abstraction has been linked to her early contact with Group Zero in Düsseldorf.) The 1964 exhibition included work by Lucio Fontana, Hans Haacke, Yves Klein, Yayoi Kusama, and Piero Manzoni among others.

    So what is “The Big Nothing” at ICA? Occupying both of the museum’s main galleries on two floors, with a large “black box” devoted to screening a video program, this exhibition presents work by over 60 artists, from the 1970s (or so) to now. It was organized over the past two years by Associate Curator Bennett Simpson, myself, and Tanya Leighton, who has been intrinsic to it during her yearlong Whitney Lauder Fellowship. Our point of departure was the art history set forth in this essay, a point that soon vanished as we moved forward with our selection of contemporary art. We were guided by a sense of the prosaic vastness of our topic as a whole. Within the installation, even the most extraordinary-scaled works are completely matter-of-a-fact. The word “if” is writ large on the wall; infinity is inside that metal box full of colored lights and mirrors; that painting shows fireworks as commonplace spectacles; those canvases look empty; there’s a man crying; there’s the moon. Viewed collectively, these works say: nothing is not something we don’t all know. Interest lies is those particulars, which elude synthesis into one big picture. In absence, anarchy, the absurd, nonsense, zip, zero, infinity, atmosphere, ellipsis, negation, annihilation, whiteness, blackness, formlessness, the void, abjection, the invisible, the ineffable, noise, shutting down, shutting out, dead space, death, getting wasted, getting lost, cutting out, blanking out, vacancy, holes. This is what the individual works bring to the show. Each opens onto its own expanse of ideas, themes, and images of nothing as the annotated checklist at the end of this catalog gives some indication.

    Although this exhibition was conceived as a contemporary survey, it does contain a cursory history of the closed or empty gallery. (Just given everything nothing meant to the artists of the Arte Povera and Fluxus movements, never mind the broad strokes of minimalism and conceptualism, it would have taken an entire show to deal with the 1960s alone.) As documented by announcement cards, photographs and related ephemera, this history starts on April 28, 1958, with Yves Klein’s Le Vide at Iris Clert gallery in Paris, and comes up to the summer of 2003 with Santiago Sierra’s Spanish Pavilion for the 50th Venice Biennale. These and other works in this section show a gesture-so quintessential of “nothing” in art-that is not only surprisingly recurrent over the past 50 years, but also barely empty.

    Klein’s event was rigorously conceived and executed with specially engraved announcement cards (“in view”, he stated, “of the importance of this exhibition for the history of art… [and] especially so the blind can read it”) bearing an invitation by the critic Pierre Restany to witness confirmation of the artist’s “quest for an ecstatic and immediately communicable emotion.” In pursuit of this emotion the window glass was painted blue, the walls stark white. Special blue cocktails were served the night of the opening. A mob ensued. People yelled, cried, sat silently for hours. At least one communal moment occurred the following day; allegedly, everyone at the party urinated blue. Sierra’s three-part closure of the Spanish pavilion was no less considered. By bricking the entrance, covering the name of the pavilion, and creating an action that no one could see in a space that, after the event, only bearers of Spanish passports could enter, he drew attention to lines of obstruction drawn across the art world and the world in general. From situation to situation, the significance of the gesture changes. Nevertheless, no matter where, when, how the gallery was emptied or closed, no matter how negative or simple it seems, the act of stopping business as usual, continues to be a powerful mode of framing the gallery’s function as cultural, political, and social space.

    Space suggests size, which, as we all know, matters. It’s definitely what makes “The Big Nothing” big. Early on in the project, it was the topic’s sheer vastness-along with the combination of excitement and dread that it inspired-which prompted the idea of taking the theme of “nothing” to the community. Philadelphia is chockfull of collections, curators, and cultural programmers. We began with a small group of our colleagues in contemporary art to test their interest in taking on the theme of nothing and organizing an exhibition or event that would take place roughly simultaneously with the ICA survey. These first meetings were memorable in that we just talked about nothing. The extreme emptiness of the city’s Edgar Allen Poe house, a work by Patrick Raynal, the 1970s fad of sensory deprivation chambers, mildew, James Joyce’s Ulysses (a tome-long account of nothing-special of a day), the impossibility of really doing nothing. After about three such meetings, the group reached a consensus to engage the larger community. In May 2003, a “big nothing congress” convened to introduce the initiative, which ultimately attracted the collaboration of 35 other venues. The result is a constellation of exhibitions, films, lectures, music, and other events, all independently organized and loosely held together by nothing. It seems important to note that this wasn’t conceived as a festival, but developed almost organically. ICA’s role was to plant the idea and to organize a map-designed with artwork by members of the local artists’ collective Space 1026-locating all the participants. In her catalog essay, Paula Marincola treats all of the component parts of the pan-Philadelphia “Big Nothing” as objects in a fantastic group exhibition, rolling across the summer months, those cultural Dog Days that leave lots of time with nothing to do.

    Despite all this bigness, there still remains anxiety over things left out. This is always case with group shows, but when the subject is nothing, it gives new meaning to the phrase: fear of the void. Right now in New York, the Whitney Biennial includes recent work by Mel Bochner, who has been creating work on themes of nothing since the 1970s. Ditto Vito Acconci. His mind-boggling installation at Barbara Gladstone Gallery is a personal timeline treatise on nothing, from the abject groaning sounds emanating throughout the room, to the photo-documentation for Visions of a Disappearance (1973). A chance meeting with Dorothea Rockburne led to a discussion of drawings that made themselves, based on systems of folding. Oh well. This is “The Big Nothing,” after all. Every absence counts, as long as you have the presence to bring it to mind.

     

     

  • “An Ecology of the Art World” 2003 Pew Fellowship in the Arts Philadelphia, Pennsylvania: University of the Arts, University of Pennsylvania, 2003, pp. 6-14.

    An Ecology of the Art World

    “ARTISTS ARE AT THE TOP OF THE FOOD CHAIN,” the late Ella King Torrey liked to say. This by way of reminding her colleagues at the Pew Fellowships in the Arts, which she directed from its start in 1991 to 1994, who it was they were working for. Not for the givers (a branch of one of the most powerful foundations in America), but for the gifted (those individuals the fellowship program was designed to support). Over the past 12 years, the fellowship program has awarded a total of $8 million to 162 visual, performing, and literary artists. At $50,000, the sheer amount of the grant—among the largest an artist can receive—confers priority, of which none of us in the cultural “food chain” should lose sight. Who needs curators without painters? Editors without writers? Publishers without poets? Producers without playwrights? Programmers without musicians? Festival directors without filmmakers? Patrons without culture to fund? Torrey saw the fellowship program as a link between artists and a resource that would help facilitate their work—but that wasn’t absolutely necessary to its creation. At the same time, she recognized that feeding artists fueled the larger agenda of the Trusts’ culture program. Only artists in the Philadelphia region can apply for a fellowship, which is given, like a salary, or stipend, over a one to two-year period. And yet, food chains are linear in a way that culture is not. It takes more than just having artists comfortably eating in a community’s midst to make culture. It takes many kinds, and levels, of participation and support, all acting interdependently. It takes more than a chain, it takes a dynamic ecology. Now that the Pew Fellowships in the Arts has been part of Philadelphia’s culture for over decade, it seems like a good time to look at its potential impact on the local ecology. But first, a little Dirty Water.

    While other children played Operation! Twister!, and Mystery Date, my sister and I played Dirty Water. This 1970s board game was a sort of Monopoly of its day, the goal being, not to amass real estate, but to build a healthy pond. Starting with single-celled amoeba (Baltic and Mediterranean Avenues), the first person to stock a bass (Park Place) won. The thing was, you couldn’t “afford” a bass until you had enough rotifers and duckweed in your pond to support it. Meanwhile, you were in constant jeopardy of landing in “Dirty Water,” in which case a chemical dump or a population explosion among the minnows could wipe out your entire ecology. The game was a lesson in environmental thinking— about large and inconspicuous populations energizing one another, and the need for balance, proportion, and diversity throughout any system. A similar thinking is called into play by this question of a cultural ecology.

    Who and what constitutes an art world? And here let me preface this by saying that the model I am about to build is based on my own experience in the field (or pond) of visual arts; but hopefully it suggests enough of a template to begin to describe other areas of contemporary culturę. Let’s begin with the artist (bass) population. As with any species, the young, or emerging artist seems to be at an advantage in a world that is always looking for fresh new work to promote. The most difficult stage comes mid-career after some initial critical impact or commercial breakthrough has occurred, when an artist is left basically alone to sustain and develop their work into something that is both personally and culturally significant. Sometimes just surviving this long middle period is enough to achieve the status of an established artist, whose work commands authority and support. A healthy art world finds artists at every level of experience working in all mediums (from watercolors to video), and scales (from outdoor monuments to printed matter), advancing academic traditions and radical new approaches, as well as working idiosyncratically outside any mainstream.

    The work produced needs an equally diverse range of venues to present it. In the arts, profit and not-for-profit spaces are often perceived as two different, sometimes adversarial worlds. But galleries are one of the most essential middle-grounds (with dealers being the middlemen and women) between in their studios and the rest of the art world. They can’t be the only place to see art, look at slides, and gather information, just as money can’t be the only form of validation. But in a healthy system, the more galleries thrive in their business of representing and selling artists’ work, the more the system rends to thrive as a whole. Not that it isn’t a challenge for an artist to get commercial representation. This is why the system needs to comprise a range of alternative, commercial and institutional spaces in which to see and show work. There must be bastions of culture, private salons, public sites, and spots where anything can happen, indoors and out—all with the requisite persons of vision and drive to run them.

    But what’s the point of making and exhibiting art if there are no means of interpreting and discussing it? There is no greater disappointment for an artist than to see an exhibition end without receiving at least one review. Ideally for the artist, a positive one, but even better for the art world are a number of reviews expressing differing opinions. In order for it to build consensus, spark debate, or just be kept in mind, art must be contextualized and re-contextualized. (To stop looking at and discussing a thing is to forget about it or worse, to take it for granted, which is also a form of ignoring it.) Creating frameworks in which to consider art is the role of curators and critics, writers and editors, scholars and educators, all of whom have a place in the pond. Room need also be made for the collectors, conservators, archivists, publishers, preparators, photographers, and handlers, whose special charge it is to care for culture’s objects and artifacts.

    To support this vast system of artists, spaces, professionals, exhibitions, publications, and storage, it takes a lot of money circulating through it. Money must come from government and foundation sources, from corporate and individual contributions, and from the sale and commissioning of art itself. It’s rare for artists to earn a living strictly from the sale of their work, and even when they do, many artists teach. Thus art schools serve as a vital source of income for artists. They are also where artists transmit their experience to other artists in the form of education. Indeed, at every level of learning, art enriches the larger ecology of the entire community. Children who grow up with culture as part of their curriculum are more creative thinkers all round. They are also more likely to participate in the art world when they grow up, if not as practitioners, professionals, or patrons, then as audience members.

    How can an art world thrive without an audience? As artist Marcel Duchamp put it, “All in all, the creative act is not performed by the artist alone; the spectator brings the work in contact with the external world by deciphering and interpreting its inner qualifications and thus adds his contribution to the creative act.”[footnote=1] It’s that basic. It’s also that complicated, because neither is ever a given. Lari Pittman is a Los Angeles-based artist, who enjoys critical and commercial success for his painting, teaches at UCLA, and collects the work of his peers. Speaking at the Museum of Modern Art, New York, a few years ago, he said that art should be deemed neither the province, nor the responsibility of privilege or government. You may not be able to afford a painting by Jackson Pollock, or for that matter, Lari Pittman. But artists everywhere are showing their first work at affordable prices, publishing inexpensive multiples, or selling drawings from their studio. Support them! If you have an idea for a show, find a space and do it. Write about art, talk about it, look at it. Join a local museum. Subscribe to at least one magazine. Pittman was advocating artists’ participation as a form of self-interest: How can you expect anyone to be interested in what you’re doing in your studio, if you don’t take an interest in what’s happening outside of it? By no means think to that it’s up to artists alone to support culture, though they can be its most enriching advocates. As critic Lucy Lippard so beautifully pointed out of the Minimalist artist Sol Lewitt:

    No single American artist has been so supportive of other (unknown, young, neglected, women, minority) artists. First his ideas and his openness to other’s ideas {helped formulate a new approach to artmaking}. As he became known, his emotional/intellectual support for other artists became still more valuable, and as his economic situation improved, he often extended that support to the financial domain, buying small works across a broad stylistic span. The generosity that characterizes his friendship, honest criticism and feedback, also informs his art. There is a hopeful, optimistic element in the permutational form he has chosen, which is one reason his work wears so well. It stays fresh because it remains in touch with the world?

    Pittman’s words, coupled with the example of Lewitt, could serve as oxygen for the whole system. An art world’s ecology thrives best when all of its coexisting populations are active, engaged, and sustain one another in the making and experiencing of culture—when all of its micro-systems are permutational,

    Model ecologies are perfectly proportioned and uniform; real ones adapt to regional conditions to yield local variations. So what are the features of Philadelphia’s art world ecology? For starters: its location less than two hours (by car) from New York City. To be in such proximity to one of the cosmopolitan capitols of an increasing global culture, just to be able to see first hand what’s going on in the bigger ecology—is an incredible amenity. But it also is the source of some ambivalence. In terms of national perception, Philadelphia artists are never accorded the same regional autonomy as artists in, say, Chicago or San Francisco, which are similar in scale, but not overshadowed by New York. The critic Barbara Rose refers to Manhattan as the souk, the great bazaar of the art world, where everyone goes to buy. It’s where Philadelphia collectors spend most of their money, as reflected by the city’s relatively small commercial gallery system.[footnote=2]

    On the other hand, Philadelphia is teeming with diverse museum collections and exhibition spaces, from the Philadelphia Museum of Art (a great encyclopedic collection and pilgrimage destination for anyone interested in Marcel Duchamp), to the Mutter Museum of Medical History (where artists routinely intervene with their collections); from the Fabric Museum and Workshop (commissioning local and international artists to create new work in new materials since 1977) to the Goldie Paley Galleries at Moore College (where the Moore International exhibition introduces to American audiences the work of established artists from around the world). The first city to implement “one-percent for art” initiatives in 1959, and home of the Fairmont Park Art Association, Philadelphia is renowned for its pioneering public art programs, as well as its penitentiary. The first panopticon prison in America, Eastern State is now a national park property that presents site-specific installations by artists. And this is just a smattering of the many venues for visual art in the city, which, curatorially-speaking, can boast another extraordinary asset. Also funded by the Pew Charitable Trust (and one of the Trusts six regional artistic initiatives that includes the fellowships [footnote=3] ), the Philadelphia Exhibitions Initiative (PEI) has, in just five years, raised the standard and ambition of curatorial work in the city by funding exhibitions and contributing to local curators’ professional development. For artists, this initiative means a growing awareness of the larger contexts, including historical and international ones, in which their work operates. PEI generates a lively discourse amidst the curatorial community that seems to have yet to carry over into the critical arena. Philadelphia, like most cities, spills very little ink on culture. And though the writers we do have are strong and established voices, they are too few. It was heartening to learn that the city’s new alternative newspaper, the Philadelphia Independent, will be starting a reviews column. But there is an urgent need for more reporting and reviews from within the community, in part to stimulate more consistent national coverage.

    Another important feature of Philadelphia’s ecology is its schools. There are five major art schools here, including the Pennsylvania Academy of Fine Arts (PAFA, the nation’s first), Tyler School of Art, and University of the Arts, among others, as well as many art departments within area universities. After graduation, students typically made beelines to New York. However, in recent years, there has been a shift in that trend. Students are staying on, and young artists are coming here from other cities to settle. The artists who form the collective Space 1026, named for the address of their studios and gallery at 1026 Arch Street are, by and large, graduates of Rhode Island School of Design. Large spaces and cheap rents, and proximity to New York, are all incentives. But so is the Pew Fellowship. At least 77 of the Fellows are local alumni, who can literally testify: it pays to stay in Philadelphia.

    In search of other signs of impact on the local ecology, I spoke to Fellows and panelists. In response to my basic question, “What did the Pew mean to you?” I heard a surprisingly nuanced series of accounts. Apparently getting $50,000 isn’t a simple bonanza. In every case, artists’ experiences were quite personal, depending mainly on what point they were at in their work and career when they became a fellow. The painter Sarah McEneaney (1993) had been showing steadily in Philadelphia for over 24 years, since graduating from the Pennsylvania Academy of the Fine Arts. When she got what she recalls to have been a very thin envelope notifying her of her fellowship, she said, “I was flabbergasted. But knew I deserved it!” It was the first major grant she had ever received and, as many concurred, it seems to have opened the door to receiving other grants and residencies. (Since McEneaney’s subject is autobiography, her residencies have gone on to constitute important imagery in her work.) There is a truth to the phenomena that grants-gotten seem to make artists appear more worthy for grant-getting.

    More profoundly, the Pew grants artists validation in their own eyes. Land artist Stacy Levy (1992) says that is was only after she became a Fellow that she stopped apologetically referring to herself as an “urban forester” and assumed the identity of artist. “I don’t know if I would have gotten there without the Pew,” she said. For two years, it covered the rent, the phone bill, and a small salary for Levy to think of her projects professionally. Up to that point, she had considered them, as many artists do, moonlighting—the work one does in the evenings, after coming home from a respectable (i.e., paying) day-job. “At the end of two years, I was sad to see the Pew go, but it had given me the time to build my work into an everyday practice—a practice which I had also had the time to develop into the creed that still guides me to make natural processes more apparent.”

    Artists for whom it was not their first major grant also spoke of having been validated by the Pew. Earlier in his career, the   Emmet Gowin (1994) had received major grants from the National Endowment for the Arts and the Guggenheim Foundation. “But at that time, I was always so concerned to get something done.” With a young family and a teaching job, he made his art during the summers, traveling locally for places to photograph. “I did take a semester off with the Guggenheim. But a lot of tension comes with these circumstances. And that’s what was so vivid about the Pew.” After 22 years of teaching, he could take a year off for undivided work. Gowin used the year to bring to completion “Changing the Earth,” a body of work that started in 1986 and which culminated in 1997, where he became the first individual to make aerial photographs of the Nevada Test Site. He attributes the Pew, among other affiliations, with gaining him access to the Department of Energy: “Suddenly, you’re seen not just as a person,” he said somewhat laughingly, “you’re a ‘deserving entity,’ dignified by this lovely foundation, in a way that’s common in the sciences, but almost unheard of in the arts.” He also used the time to travel with no particular purpose to Australia and Indonesia. “To create something truly new, you can’t know what you’re doing. It has to be a process of discovery.” Nine years later, Gowin says the spirit of the Pew, which freed him from so much responsibility and opened up future work, remains with him today.

    When asked if the Pew is different from other grants, the answer was affirmative and unanimous. It’s one of the only grants in existence that comes completely unrestricted. Especially since the NEA disassembled, it’s almost impossible for an artist to receive a grant without strings attached. Residencies can provide a welcome break, if you are in the position to cake them, but they rarely come with living stipends. As Levy notes, “It’s like there’s this infantilized view of artists as not having real world responsibilities, like a family, or a monthly mortgage to pay. That’s something I continually appreciate about the Pew—it allowed me to be an artist without becoming indentured to some outside initiative or single project.” This is something many artists commenced on, the degree to which the Pew was about facilitating their work, whether it meant spending the money on childcare or covering a medical emergency. Photographer Eileen Neff remembers thinking that if she ever got the Pew, she wouldn’t be one of those artists who spend it on just taking care of life’s everyday business. She would invest it in new equipment, and travel, or some other way of taking her work to a whole new place. “Then two major things happened. I was in a car accident and I got the Pew.” During a long period of recuperation, she said, “The grant gavę mę unexpected and extended time for my own thoughts. So that when I returned to the studio, I was prepared.” Neff arrived back at work already knowing that she couldn’t physically continue with the installations she had been constructing prior to the accident, but she was already thinking on a more discrete scale. So, in the end her work did change, but not in ways that she ever anticipated.

    In this most extreme account of “what did the Pew mean to you,” Neff said that it wasn’t just the money that sustained her, it was the honor of the fellowship itself. “Ella’s letter telling me that I had gotten the Pew included a very personal note—I’m sure everyone got one like it—but there was a sense that my fellowship really meant something to her and the community.” The poet Susan Stewart (1995) is another Fellow to comment on the humanity of the fellowship and its director, in her case Melissa Franklin, who currently heads the program, Stewart recalls it being such a surprise to get the grant, “Poets aren’t like visual artists, we don’t need many materials. But we do need time and my children were still small.” She says that Franklin encouraged her to use the grant to buy herself time to think, “The Pew is astute about the particular circumstances of Fellows’ lives. It’s very humane.” Stewart had received a Guggenheim in 1986 and was at the Getty as a fellow when she learned that she got the Pew. It, combined with a writing award from the Wallace-Reader’s Digest Fund for a literary project, enabled her to take a year’s leave of absence from her teaching job at Temple University. During that time, she completed her book The Forest, started work on what would become a book of criticism, Poetry and the Fate of the Senses, and drafted some of the earliest poems for her most recent book, Columbarium. “You always wonder what you will do next. The Pew was unlike other grants, less of an honorific, and more of a working grant. It let me complete one thing and move on to the next,” Stewart also commented that the grant complements the nature of being an artist in Philadelphia. “One of the virtues of being in a smaller, somewhat provincial, city is that you aren’t bound to the accelerated demands of the more commercial publishing that seems to dominate larger places, and so you can take the time to do more complex work.” According to this model, the large amount of money a Fellow receives is a reflection of the depth of culture one might contribute.

    By being unrestricted, the Pew enables process on every level. The filmmaker Louis Massiah (1994) was in the midst of making his documentary on W.E.B. Du Bois, when he became a Fellow. “It helped me stay above water when I would have been financially drowning in Du Bois. And it enabled me to shoot some smaller projects, some of which are still being edited.” One of these projects turned out to be the seed of one of Massiah’s current projects. The Tenants of Lenapehocking began with his desire to make a film that was completely personal in its conception. But what scared as a documentary about the North Philadelphia neighborhood where Massiah grew up, which he has called Lenapehocking—”The Lenape were part of the Algonquin Confederacy that settled Philadelphia, and ‘hocking’ is a Lenape word meaning ‘place of’ ‘”—eventually morphed into Precious Places, an oral history project about twenty of Philadelphia’s neighborhoods, produced in collaboration with Scribe Video Center. Each neighborhood is teamed with a humanities scholar and an independent filmmaker, creating twenty short films, due to be completed in July 2004.

    The composer Jennifer Higdon (1999) regards the Pew as “the doorway” to realizing her creative ambition. “It changed everything,” she said. Higdon was able to cut back on a fulltime teaching load at The Curtis Music Institute and buy a house, where she could set up her own publishing business. In the music world, the ability to print and bind your own scores is an invaluable asset. Not only did it give Higdon more financial control over her production, it freed up her time to think about creative work. “It altered my very relationship to work. I scared to write for instruments I had never written for, and to write much more in general.” She says the Pew also gave her time for that most essential ingredient in any artist’s production: the time to think. “The creative process takes a lot of time to ferment. To create bigger works, I learned, you need even bigger pieces of time for nothing but the time to be inspired.” During her fellowship, Higdon wrote her large orchestral work. When we spoke on the phone to conduct this interview, she was preparing for a day in a recording studio in Atlanta, one of the two cities to open their season with Higdon’s Concerto for Orchestra.

    Higdon knew how to use her time well, having grown up in a family of freelance artists. Thar discipline was part of her upbringing. For other artists, the Pew’s gift of time came with an unexpected challenge. The photographer Richard Torchia (1994) said, “We’re led to think that money is the great panacea of all an artist’s woes. As if all that stood between me and making my work was, say, $50,000. Then I got the Pew Fellowship, and realized what a pipedream!” Torchia quit his job, hit the studio, and had a crisis. “I realized that I had never cultivated the identity and routine of an artist. I had never gone to art school and suddenly I had all this unstructured time, with no previous experience of how difficult it is to generate energy day after day to make art. I found myself doing lots of errands! As the Pew checks kept coming and I saw that the transformation wasn’t happening as effectively as I’d hoped, I realized that it takes more than time and money to move to the next rung of being an artist.” This insight alone seems to have liberated him from the pressure to produce something definitive. Torchia spent the last months of his fellowship simply building up a body of work, which subsequently advanced his on-going project around the camera obscura. “The premise of the Pew,” he reflected, “is that artists lead the art world, but sometimes they get stuck and there are periods of not knowing where you’re going.” By making the grant un-conditional, the Pew allows artists to continue developing through their fallow periods—to experiment in the studio, to be productive or not—for whatever density of time it takes to build the connections to envision their next work of art.

    So what about failure? With its dedication to process, the Pew admits the potential that any work can end in failure. But what about an artist failing to realize his or her potential? Does the Pew give some artists a chance to recognize that they perhaps are not as talented, or as dedicated as they thought? Of course, I am stating this as a general observation: but going to the mat with your work can be a burden as well as a gift. A healthy artworld ecology allows both artists and artworks not to succeed. It must nurture failure. This is a paradox, which, for the Pew, Emmet Gowin sees with particular optimism: “Never think that a person does not deserve, because the fellowship can make them deserving. If you blow a Guggenheim, which comes with so much pressure and national prestige, you might never do anything again. The localness of the Pew means a chance to see what you’re made of. The Pew operates in a very special way.”

    All of the Fellows I spoke to hold the Pew in special regard for the sense of community it inspires. “The most remarkable thing it does is make a community of local artists and writers. It’s not really institutional,” said Susan Stewart. It’s a concerted public and social effort. There is an annual ceremony to welcome the year’s new fellows and the publication of a catalog, like this one, to represent their work, which is contextualized in a commissioned essay by an outside writer. Outside the official hoopla, there are occasional dinners to bring together any of the years’ Fellows who wish to attend. This year saw the first newsletter, slated to come out biannually to cover local culture, profile individuals, and post news of Fellows’ publications, performances, and exhibitions. The recent issue featured an essay on the organization “One Book, One Philadelphia” and their selection of a novel by Lorene Cary (1995), entitled The Price of a Child for citywide reading; an interview with painter Stuart Netsky (1995); and a memorial for ceramicist Rudolf Staffel (1996) who recently died at the age of ninety-one. The writers were voices from throughout the community, from critic Gerard Brown, to PEI director Paula Marincola, to dealer Helen Drutt-English. Their participation, along the tracking of Fellows into the artworld at large, extends an interest in the Pew’s impact beyond its immediate pool into the local ecology and beyond.

    Fellows expressed gratitude to the Pew for expanding their awareness of Philadelphia culture. At one of the informal dinners Susan Stewart met the artist Neysa Grassi (1995) resulting in a poet/painter collaboration. “It was through getting to know a larger community of artists that I got more deeply involved in writing about art,” said Stewart. Jennifer Higdon said she now attends more art exhibitions in Philadelphia. Speaking of the Louis Kahn syndrome—one of the world’s eminent architects, Kahn’s work went under-recognized in his hometown—Louis Massiah observed, “Philadelphia is a funny place. Lots of artists here do better nationally than locally. It really means a lot to be recognized by your local community. Not that I, as an artist, consider the Pew my neighbor: it’s part of the power elite. But it also is one of the most important gatekeepers in the city. It opens doors locally and nationally. As one of the visionaries at the Fellowship program, Ella King Torrey got that about community art scenes: when art happening outside of patronized, market-driven places is sanctioned by the elite, it strengthens the entire community.”

    Getting an outsider’s perspective can be another community strengthener. This is where the panelists, who are convened from all over the country to represent their fields, come into the picture. Every year three different disciplines—including choreography, crafts, fiction and creative nonfiction, folk and traditional arts, media arts, music composition, painting, performance art, poetry, scriptworks, sculpture and installation, and works on paper—are up for consideration. Applications are reviewed in a two-step selection process. First, three single-discipline panels meer for 2-3 days, to winnow their pool to a short-list. These go before an interdisciplinary panel of 5-6 people and one chair that takes another 3 days to select 12 new fellows. When asked if the Pew differed from other panels, the answer was, perhaps not surprisingly at this point, a resounding yes. The composer and co-artistic director of Bang on a Can, Julia Wolfe confided, “I don’t always love panels, but this was fun. It’s very rewarding to give this kind of money, with no strings attached, to an individual artist. The Pew hasn’t backed away from that kind of commitment.” Wolfe also commenced on the caliber of her co-panelists, including colleagues she rarely got to see, let alone exchange ideas with. The composer, trombonist, and MacArthur fellow George Lewis said he found the interdisciplinary panel most informative, “A good panel is about good process, which in my field is about listening. It was very enlightening to learn what constituted the issues in other disciplines by listening to my peers.” Levis attributed the quality of the conversation to the Pew’s selection of panelists who were already open to an expanded notion of the arts. “The chemistry was excellent,” he said. Wolfe also appreciated the panel’s direction, “We had a lot of music to listen to, but it was paced such that we never got too fuzzy.” And it wasn’t just about knowing when to break for lunch, or open a window; panelists said the acumen of the staff about the various disciplines and how they are experienced was appreciable.

    Don’t think that being a panelist, even for the Pew, is all fun and games. It’s also a grueling process that involves being yanked away from one’s own work (and life) for a period of days to go to a strange city and hang out with people you don’t know. The artist Kiki Smith told director Melissa Franklin that she basically hated having to leave her studio to spend time anywhere being locked up in a dark room looking at slides all day, but that she considered this part of her job as an artist: a way of giving back to the system that has been so supportive of her own work. In other words, performing the responsibilities of being a panelist is part of the ecology of the artworld. Bringing in outsiders who are renowned in their fields, lends prestige to the whole community. Especially if panelists take away a rewarding experience from the review process and a good impression of the work itself. And what about the work? Wolfe said that, as a festival director, she listens to a lot of music from all over the country. “None of the artists whose work we reviewed were particularly established, but as a panelist I was behind all of those who received the fellowship one hundred percent. They deserved their awards.”

    George Lewis, who has received and judged the CalArts/Alpert Award in the Arts, which grants $50,000 to individual artists, said that he took the responsibility of selecting the Pew Fellowships quite personally. “The award is announced with your name on it. You gave your imprimatur, which makes you, in some ways, an ambassador.” Whether or not a panelist will go on to promote an artist they supported through the review process depends on the individuals involved. Having served on many panels myself (though not on the Pew), I can’t say that I am looking to discover new work, but to gain a better awareness of what’s going on in a region. Generally speaking, it takes an artist more than winning a grant for their reputation to move outside the local ecology. Nonetheless, a grant might be just the validation an artist needs to take their work to another place.

    In ecology, you learn that too much sunshine can be a bad thing—the duckweed goes into hyper-photosynthesis and chokes the pond. Or, that all that heat can produce a drought. In the ecology of the artworld of Philadelphia, is the Pew too rich a food for too small a system? There’s an unspoken anxiety about who gets the Pew. Artists have to prove their residency in the Philadelphia region for at least two years before they can apply. (The region is designated as the five-county Philadelphia area including Bucks, Chester, Delaware, Montgomery, and Philadelphia counties). There are no laws to prohibit you from instantly absconding upon completing your Fellowship; you won’t be arrested crossing the border. But when an artist does take the money and run, there is a sense of local violation. After all, this grant is intended to enrich culture in Philadelphia, not Los Angeles—if that’s where a Fellow chooses to go. And yet, a closed system risks becoming a stagnating system. As Richard Torchia observed, “Every art world has its constellation of stars. The thing is, they shouldn’t become too fixed.” More than one Fellow expressed concern that the Pew Fellowship pool was pretty close to full with all of the available talent. Several suggested that it could support artists at various points in their careers, and encourage their continuing achievement, in the same way that the Guggenheim Foundation does, by allowing Fellows to receive the grant more than once. Another trepidatiously floated the idea of opening up the fellowship to New Jersey. The prospect of the grant going national was roundly dismissed for transforming something unique in its specificity into yet another big prize for big names. Far better that the Pew serve as a template for other regions to enrich their local ecologies. I personally advocate allowing those who may not live here, but who teach in the Philadelphia region to apply. They are already contributing to the ecology; why not acknowledge their membership in the community? For the artist and teacher Joseph Beuys, art was a communicative property, a form of energy that failed if it did not flow. If the Pew creates incentive for artists to circulate through Philadelphia, it also fuels the art world as a whole. An artist who participates in, and is supported by the local culture goes out into the world as a connection back to that community.

    In his captivating book The Gift: Imagination and the Erotic Life of Property, the poet Lewis Hyde presents a model of creative culture based not on ecology, but on economy. Nor is it a cash economy of buying and selling, granting and getting. The book harks back to fairytales (in which a simple act of giving can be all that stands between lifelong happiness and a fate worse than death) and potlatch rituals (in which the sanctity of whole societies depend on how much stuff they can afford to give away, or burn). It shows economies in which the receipt and giving of gifts, along with the gratitude gifts inspire, are deemed valuable in their own right. In this economy, a gift can be a thing (the last piece of bread given to a beggar, a pile of a thousand blankets tossed into the sea), or a talent (a genius, the gift of imagination). But it is the artistic gift that holds special place, because it is by definition not a commodity. It circulates outside the marketplace, and thus to receive it means stepping outside the system of exchange (and profit) that otherwise increasingly dominates every other aspect of our lives:

    That art that matters to us—which moves the heart, or revives the soul, or delights the senses, or offers courage for living, however we choose to describe the experience—that work is received by us as a gift is received. Even if we have paid a fee at the door of the museum or concert hall, when we are touched by a work of art something comes to us which has nothing to do with the price… We feel fortunate, even redeemed. The daily commerce of our lives—”sugar for sugar and salt for sale” as the blues singers say—proceeds at its own constant level, but a gift revives the soul. When we are moved by a work of art we are grateful that the artist lived, graceful that he labored in the service of his gifts.”[footnote=4]

    Hyde’s economy implies that the true impact of the Pew Fellowships in the Arts is that it too, circulates as a gift. A gift to the artists who receive it and whose own gifts are ostensibly made stronger, more accessible by the opportunity to work (hard) at the labor of cultivating and developing talent. A gift to the culture that is enriched by the artist’s gifts. And finally, a gift to the Fellowship itself, which is made all the more affluent by its ability to give generously, and with no strings attached, to the entire ecology of the artworld.

  • “Dear Reader, On Jane Hammond’s Collaboration with John Ashbery” Jane Hammond The John Ashbery Collaboration, 1993-2001 Cleveland, Ohio: Cleveland Center for Contemporary Art, 2001, pp. 11-17.

    Dear Reader,

    On Jane Hammond’s Collaboration with John Ashbery

     

    Here are a few selections from Jane Hammond’s overloaded bookshelves:

    The Introduction to                               The Young Folks’ Encyclopedia

    Solids Phrenology                                  of Common Things

    A Practice Guide to Your Head           The Encyclopedia of Needlework

    Houdini on Magic                                  The Polar and Tropical Worlds

    The Hiawatha Primer Lands               Zig-Zag Journeys in the Classical

    Games of American Indians                Storage Batteries Simplified

    Everybody’s Marionette Book             Grow Your Own Fruit

    Swimming the American Crawl                          

     

    Fresh from the antiquarian book fair, a beautifully printed series on Japanese culture—from Bunraku to Sumo spills out of a package onto the floor. Hammond’s collection includes plenty of art books, of course: Indian Court Painting, Kurt Schwitters, Jess, Life with Picasso, Mimbres Pottery. Monographs on Georgia O’Keeffe and Frida Kahlo are prominent, too. More representative, however, are Hammond’s twenty books on beekeeping, though this topic might seem irrelevant to being a painter in Manhattan. The bee books are exemplary of the many titles on Hammond’s shelves that exude “bookish capacity,” the air of being ready to convey definitive knowledge and offer authoritative instruction on any elected topic-taxidermy, say. It’s a dated conceit, this compact authoritativeness, so there are many dark cloth bindings that glitter with gold lettering. Such ornamentation befits that golden age of popular publishing that erupted in the nineteenth century with the serialized novel and reached its zenith during the 1950s with series for young folk, for girls, for boys, for everybody. The most succinct expression of bookish capacity is the encyclopedia, and Hammond’s library abounds with the single-volume sort. The dearth of new paperbacks and shiny dust jackets is a sign that the era that Hammond’s library celebrates is over. Less cocksure, today’s nonfiction book is an authored text limited and shaped by social, political, and cultural forces that are all subject to question and critique. In the meantime, the encyclopedia has been eclipsed by the Internet–a wonderful tool, incidentally, for buying old books.

    The heaps of books Hammond owns have little to do with historical or contemporary art per se, but a lot do with her own art. The collaboration with poet John Ashbery that is the subject of this exhibition only underscores the fact that Jane Hammond’s encyclopedic, poetic, capacious, Postmodern paintings are very much about books and reading.

    Take Long-Haired Avatar (1995), with its typical construction: a collage of disparate images painted in oil on top of another collage made of images printed on paper and stuck to the canvas. In terms of first impressions, the painted part of the picture is strong and graphic (a quick read) compared to the printed matter, which is barely legible, almost painterly (a slow read). The figure at the center of the composition, with tresses flowing, clues us to the source of this composition: Sandro Botticelli’s The Birth of Venus (c. 1485). As expected (given this origin), a long-locked attendant rushes in from the right. But to the left, instead of the entwined male and female manifestations of wind and breeze that wafted Venus to shore there is a gigantic hennaed hand emerging from a tornado of white paint.

    This disruptive hand actually fits harmoniously with the welter of images of cosmologies, apparitions, and associations that ricochet off the words in the work’s title, the images in Botticelli’s painting, and each other. It helps to know that the word avatar, meaning a remarkably complete manifestation of a person or idea, comes from Hindu legend. (And, incidentally, the image of the hand comes from a booklet of henna designs that a friend of the artist brought back from India.) The avatara is one of the incarnations of Vishnu in animal or human form in each of the great cycles of time. The rabbit puppet popping into view holding a wire globe with a bird inside might be a variation on this there. Further research discovers that the little candle perched on the edge of the goddess’s clamshell may signify a paternal phallus: Venus was conceived when her father’s severed genitals were tossed into the sea. Did I mention that Venus is wearing an Iroquois mask? Still, what is she an avatar of? Is she the very embodiment of the artist, whose longish hair is also blond? Or perhaps of one of Picasso’s ferocious Demoiselles D’Avignon-yet another nude behind a tribal mask? Or maybe all of the above: goddess, artist, whore? You see where these readings are leading: everywhere at once and nowhere in particular, but always deeper into the painting, which has all the pictorial depth of a stage set. Indeed, a row of little stages is lined up accordion-fashion along the bottom edge of the canvas. Out of the flatness of Hammond’s painted proscenium a magician’s hand thrusts; a deck of cards tumbles from inside his sleeve. Never withholding, Hammond shows that her work is nothing but artifice, a fiction full of tricks and games. Indeed, she’s quite generous in revealing her strategies, which brings us back to the books on her shelves.

    The images in Hammond’s art look like illustrations clipped from the books she collects, and indeed these do provide source material for her art-that book about Houdini, for instance. But more than this, Hammond’s books create the same illusion that her paintings create and undermine. One gets the idea from her picture-glutted canvases that they contain every known thing, from avatars to zeppelins. But just the opposite is true. Hammond came to art in the early 1970s, having attended a liberal arts college where she studied sculpture and science and honed her sense for structures and systems. Yet in that heyday of minimal and conceptual art, her eye was for the pictorial. How to reconcile these internal and external forces? Hammond’s solution, based on over a decade of work, was to set herself rules within which she could make paintings: two sizes of canvas, six colors, and 276 images to choose from and combine. The images are numbered and the numbers, cited in strings, provided Hammond with a way of titling these works.

    Hammond’s resourcefulness is reminiscent of that of Lady Murasaki Shikibu, another woman who retaliated against a restrictive (and masculine) clime with imaginative invention. To battle the boredom of her life in the royal Japanese court, Lady Murasaki wrote her first novel circa 1010. The Tale of Genji gave Shikibu something to write; Jane Hammond’s rules give her something to paint.

    Hammond arrived at her system in step with the arrival of postmodernism, and it is in keeping with that movement’s tenets. Postmodernism made reading the appropriate form of engagement for those strategies that informed the new art of the 1980s: appropriation, mediation of signs, the deconstruction of pictures as texts. This new art included, by the way, a noticeable increase in painting. Hammond’s use of appropriation (all 276 of her images are reproductions) certainly contributes to the making of a lexicon in which each image functions like a word. And also like words, the meanings of these images mutate depending on what surrounds them. But compared to the postmodernism of, for instance, David Salle, Hammond offers a generous alternative. Instead of using pictorial quotes to cancel out the possibility of making something new (thus flagging the emptiness of all visual signs, including words), Hammond’s work embraces the artist’s capacity for making meaning, or meanings, even if they are fugitive or absurd. Following Hammond’s constructive approach, if you find yourself lost in the forest of signs, why not practice a little woodcraft? (See Woodcraft-on Hammond’s shelf.)

    Although many of the titles of the works in this exhibition sound as if they were copied off the spines of the books in Jane Hammond’s library, they were all produced according to another rule: she invited poet John Ashbery to compose a list of titles for her to paint. Hammond has long-standing relationships with several poets who, like Ashbery, have also written extensively on the visual arts. Her intrigue with poetry began with the villanelle, a French form that she learned about at a reading by the poet and art writer John Yau (the two were later married for a number of years). It is easy to imagine the appeal that this rhyming structure, based on an intricate pattern of repeating lines, would have for Hammond, who was just beginning to make paintings based on the repetition of elements. Another complex structure preoccupies Hammond in the book collaboration she is now working on with the poet Raphael Rubinstein. Rubinstein is an editor at Art in America magazine and an aficionado of the French Oulipo movement of poets, which in the 1960s began to explore a literature of arbitrary constraints. Georges Perec, one of its founders, wrote an entire novel without using the letter “e.” One of Rubinstein’s poems for his collaboration with Hammond is written in a form of his own devising: eight stanzas of eight lines of eight words with eight letters. Pronouns are off-limits, and … you begin to grasp the difficulty.

    Ashbery, one of the leading figures in the New York School of poets that emerged during the 1950s, was for many years a contributing art critic for the Paris Tribune and the editor of ArtNews. In a brief introduction for a 1990 exhibition of Hammond’s art, he appreciated those qualities in her paintings that “leave us with … the sense of a ritual performed, of a change signaled, of exchanges of various kinds including sexual and alchemical ones, of a page being turned.” But even barring all this background, and going simply by the forty-four titles Ashbery presented to Hammond in June 1993, the attraction is evident. Like Hammond, Ashbery’s medium is collage. Put your ear to a few of his titles and you hear the slices of everyday speech and found phraseology in The National Cigar Dormitory, Dumb Show, The Friendly Sea, Prevents Furring, and No One Can Win at the Hurricane Bar. In one of the paintings born from this collaboration, Pumpkin Soup II, Hammond has lovingly joined Ashbery’s portrait with hers; their faces are framed on the credenza, a pair of doting parents.

    Collage, one of the defining techniques of Modernism, goes hand in hand with books. James Joyce’s Ulysses would not be a modern classic without all the texts collaged into it from quotidian life. The artist Joseph Cornell’s library was so significant that when the National Museum of American Art inherited the contents of his studio, they took all his books, too. Early Modernism includes several collage collaborations between artists and writers, precedents for the work by Ashbery and Hammond. Two in particular will enhance our reading. First, a Russian example: In 1923, the poet Vladimir Mayakovsky presented his friend, the artist Aleksandr Rodchenko, with a poem to illustrate. Titled Pro Eto, or “About This,” the poem was an incantation, an attempt by Mayakovsky to hold on to the disruption and havoc of his love for Lili Brik before it subsided into comfortable habit. Its imagery jumped from telephone to troglodyte, from domesticity’s mare to ice floe, in a stream-of-consciousness style that seemed specially minted for the technique of photocollage that Rodchenko was then practicing. By cutting, splicing, and gluing down everyday images, images of things that could never come together in reality, the artist manifested that shock which the poet longed to savor (and which for these members of the Russian avant-garde also signified the exciting rupture of revolution). The shock is greatest at those non-seamless moments when different kinds of reproductions collide and one becomes aware of all the corpses of photographs, of magazines, of advertisements, that have been dismembered and discarded to make this one image.

    What’s interesting about Pro Eto is its relationship to photography, another modern medium and one that haunts not only Jane Hammond’s collages but all collage. Soon after completing his collaboration with Mayakovsky, Rodchenko bought a camera and learned photography, primarily for purposes of enlarging and reduction. It was a short step to taking his own pictures. Hammond’s work has its own practical relationship to photography. Not one to be hacking up her library, she relies on photocopying, projectors, and other photographic means. Concerns over archival issues—which are bound to be immediate for anyone who relies on a picture archive for their work—have led her to develop a technique for making color reproductions that will not be subject to the inherent vices of commercial printing. Hammond’s use of collage is also conceptually related to photography-doubly so. For what do photographers do when they look through the lenses of their cameras? They edit and crop; they cut pictures out of the world at large, just like an artist working in collage. Thus, while the photographic nature of collage once prompted modernist Rodchenko to go out and create new pictures, it now keeps postmodernist Hammond busily reproducing and creating fresh readings of the pictures she already has.

    Perhaps it comes with working from a pool of 276 images, or from her processes of reproduction, but Hammond’s collage does not have the shock and schism of Rodchenko’s. Searching art history for an early sensibility similar to hers, my hand lingers over a row of Max Ernst’s collage books, including A Hundred Headless Woman (1927–29). Based entirely on engravings, Ernst’s work also has a kind of seamlessness, but I find it slightly hysterical and too nightmarish to make a good comparison to Hammond’s work, so I reach for What a Life! instead. This 1911 collage collaboration between two British satirists, the verbal E. V. Lucas and the visual George Morrow, is a fictional biography based on pictures clipped from a mail-order catalog and collaged into illustrations. As printed matter from the great era of popular publishing, the images are dead ringers for the kind Jane Hammond uses in her work. In praise of this material, the authors’ preface intones: “As adventures are to the adventurous, so is romance to the romantic. One man searching the pages of Whiteley’s General Catalogue will find only facts and prices; another will find what we think we have found a deeply-moving human drama.” Indeed, when the anonymous subject of the book claims to have known “slightly Sir Algernon Slack, the millionaire, whose peculiarity it was never to carry an umbrella,” and the accompanying picture shows a figure in deep-sea diving suit, complete with diving bell, this reader is moved (to laughter).

    My copy of What a Life! is a 1975 reprint with a foreword by none other than John Ashbery, who asserts, “What a Life! is a very funny book and deserves a niche in the pantheon of British nonsense. It also has a certain place in the history of modern art … ” Terry Gilliam’s collage animation for Monty Python’s Flying Circus could be counted among its progeny. In its own day, the book was possibly known to Dadaists, including Ernst. By 1936, it had earned itself a place in The Museum of Modern Art’s Fantastic Art, Dada and Surrealism exhibition in New York. The Surrealists would have been charmed and charged by the attack What a Life! made on bourgeois reality using nothing but scissors, junk mail, and humor. The fact that it took the form of a book would have made it especially appealing, for Surrealism, originally a literary movement, has always been as much about poetry as about painting. This means that no matter how arcane or absurd, silly or strange, abstract or inarticulate a given text might be-be it words or a picture—the reader is compelled to make some sense of it. Proving this logic-defying principle sparked the Surrealists in their pursuit of chance encounters, games, collaborations, and collage; what better way to catch up with the workings of the unconscious mind or, better still, the ineffable?

    There is much of Surrealism-its traditions, its activities, its aesthetic, its laughter-to be found in the works of both Jane Hammond and John Ashbery. But in this discussion’s terms, it’s the literalness of Surrealism-the surrealist compulsion to make things legible no matter how fantastic–that makes the Ashbery-Hammond collage collaboration tick.

    From the list of forty-four titles Ashbery scripted for her, Hammond has been able to make more of some than others. For example, to date she has yet to turn Contra-Zed into a single painting, but she’s made at least one work for almost every other title, including two Pumpkin Soups, three Sore Models, and five Irregular Plurals. Hammond says she never anticipated that her vow to see the list through to the end-to make each of Ashbery’s tides legible in her own visual terms–would occupy eight years of her life. In the meantime, she has broken (or evolved) most of the rules she first set for herself. Her original, limited kit of colors has grown to a fully-fledged palette of every hue and shade. The language of her painting has grown increasingly complex and present for its own sake: The Mush Stage (2001) features a beautifully icy passage of abstraction. The introduction of the printed paper collage elements (reproducing hosts of new images) lends the 276-picture lexicon greater nuance. And the overall matrix of media, pictorial space, pictures, and background have become more densely intermingled. It’s as if all the thinking that has gone into Ashbery’s forty-four titles simply keeps increasing the artist’s capacity for reading them on different levels or in different ways. When we encounter a hennaed hand plucking at the void in Irregular Plural #5, we already know it to be an avatar. To understand what an avatar of is, however, we must surrender our former understanding to an entirely new context. This one has to do with pairs of images that are the same but different: another hand in the picture floats on a little television screen. Other things that seem to want to go together here are the heads of two bald men (Picasso and Ghandi), the phrases “Egyptian Water Box” and “Siberian Chain Escape,” a wish-bone and a wish-bone-shaped length of rope. Framed by an open book, none of the elements of these pairs is literally on the same page. At the same time the painting (and title) insist that we read them together and adjust our sense of meaning accordingly. Oh, absolutely, these are irregular plurals.

    The Ashbery list did bring about one spontaneous change in Hammond’s work. Whereas for years she had used exactly two shapes of canvas-a square and a rectangle-Sore Models I (1993) is a diptych painted on two supports shaped like a pair of feet. After this, there seems to have been no turning back. Shaped canvases appear the rule, not the exception, within the Ashbery group, which also features a number of multi-part pictures. There are paintings shaped like maps, like houses, like plates, like games, like open books. And though we commonly think of closed books as being squares and rectangles, like conventional paintings, this hasn’t always been the case. Not all texts are uniform lines of print that read from left to right. There are scrolls and tablets, snakes and ladders, even human bodies to contend with in the history of reading and books. Peter Greenaway’s film The Pillow Book, named after a great work of early Japanese literature, tells the story of a contemporary female author who turns her lover’s living body into a written page. The manuscript drives her publisher to distraction; he has the young man flayed and turns the printed skin into a book-a terribly unique edition. Hammond, for a new print she is making outside the Ashbery collaboration, becomes a page in her own lexicon. A selection of her icons appears stamped onto her nude body, digitally photographed from behind. The almost life-sized sheet of Gampi paper on which the image is printed may be tissue-thin, but its fibers show it to be as strong and supple as skin. And in the Ashbery project, the slightly irregular cut of the edges of one of the 20 elements in the painting Do Husbands Matter? references vellum, the leather material of choice for manuscript illumination.

    From their very outline, Hammond’s shaped canvases reinforce the iconic nature of her paintings and her works’ desire to be read pictorially. Such talk of symbols and symbolism smacks of medieval times, but it’s the notion of the icon that ultimately takes Hammond’s use of the collage technique most firmly into the present, and possibly beyond. Computers have put a fresh spin on the established conventions of reading. Icons prompt ways of visually enhancing our reading with new fonts, formats, images, colors. We scroll up and down through screens of text; we cut and paste with abandon. Think of Hammond as having downloaded her 276 images into a database; suddenly, her painting system becomes a program for processing an ever-expanding web of information.

    Having almost run through the John Ashbery collaboration, Hammond is sure to generate many new applications for her collage and, with them, many new readings.

     

    (I would like to thank Geoffrey Batchen for reading this manuscript and for his expert input.)

     

  • “Curator’s Statement” Gloria: Another Look at Feminist Art of the 1970s. New York: White Columns, 2002.

    Another Look at Feminist Art of the 1970s

    Curator’s Statement

     

    This exhibition participates in a larger reappraisal now taking place through exhibitions, publications, and scholarship devoted to the feminist decade.[footnote=1] However, rather than attempt a historical survey, Gloria: Another Look at Feminist Art of the 1970s focuses on media-and performance-based works in order to distill a radical operative essence that transmits fully across the decade and to today.

    To young practitioners, looking back thirty years, ostensibly at one’s parents, the issues and icons of feminist art may seem remote-or worse, ridiculous. An ironic state of affairs given the currency of art constructed around images of female identity, female sexuality, femininity, and traditionally feminine pursuits, such as fashion and the decorative arts. Shortly after filling the main floor of the Guggenheim Museum with phalanxes of whippet-thin young women dressed only in high-heels and bikini parts (wardrobe by Tom Ford for Gucci, the brochure announced). Vanessa Beecroft sat on a panel discussion, subtitled “Whatever Happened to the Women Artist’s Movement.” Among the youngest by a generation at a table where also sat feminist luminaries Nancy Spero and Mary Kelly, Beecroft casually denounced her own mother as a communist, feminist, vegetarian, and everything.”[footnote=2]

    Removing her practice from the panel’s purview, Beecroft’s spectacular Guggenheim triumph seemed Feminism’s bitter failure. Likewise, a New York Times article that appeared around the same time. “The Artist is a Glamour Puss” equated the success enjoyed by a bevy of hot young women artists with their stylish beauty and ability to exploit their own sexuality.[footnote=3] “Women today are much smarter. We get pleasure from

    looking sexy,” said Katy Grannan, who pays women to be photographed in self-elected poses, usually nude. Interviewed at the opening of Another Girl, Another Planet, Grannan was one of the dozen artists-all of whom looked “as great as actresses at a premiere”-in this group exhibition of photographs of women by women. Another artist at the opening, was Cindy Sherman, whose mediated self-portrait photographs and commercial success make her a role model. When asked to comment on her protégés’ “Madonna School of Feminism”, Sherman confided, “There’s something uninformed about it that is creepy and scary to me.”

    Cut to Gloria at White Columns. Named for diverse figures within popular culture in the 1970s-Gloria Steinem (the founder of Ms. Magazine and former Playboy Bunny); Gloria Stivik (the outspoken liberal daughter of bigoted Archie Bunker in the television series All in the Family): the role played by Gena Rowlands in Gloria, the 1970 movie by John Cassavettes; and the Van Morrison song as performed by Patti Smith-this exhibition was conceived in direct response to both of Beecroft’s performances (at the Guggenheim and on that panel discussion) and the Glamour Puss phenomenon. Our aim was to reintroduce the efforts of pioneering artists whose influence was apparently being taken for granted, or worse, entirely written off, and to reclaim the sense of empowerment and agency that many young women now seem to enjoy as a direct legacy of feminism. At its most basic, Gloria set out to establish some parity between then and now, by showing that the art of the period was (and remains) significant, vital, sexy.

    Gloria includes works by artists who emerged during the first wave of late 1960s feminism (Carolee Schneemann, VALIE EXPORT, Yoko Ono) as well as those who would catch the tail end of the second wave and ride it into the 1980s mainstream (Jenny Holzer, Cindy Sherman). As demonstrated by the range of work on view-from Mary Kelly’s photo-documentation of her son’s first bath to Nancy Grossman’s sculpture of a sadomasochistic leather mask-feminist art of the 1970s does not neatly coalesce along any singular formal, material, or conceptual lines. Artists were unified by their politics, implicit to which was a commitment to pluralism. The struggle for equality between the sexes meant no one would dominate. Indeed, this exhibition presents the diversity within relatively narrow strains of a movement that, at its fullest, encompassed art which is the very antithesis of the work on view. In electing to limit this survey, Gloria underscores what was common to all feminist artists, including those mining more traditional mediums, representational imagery, craft, symbolism, a female or feminine aesthetic: the activism in which they all participated.

    Seventies feminism grew directly out of sixties activism, as evidenced by the ephemera in this exhibition. The public actions and institutional interventions documented by these small press magazines and newsletters (as well as the very form and distribution of these publications) were based on the tactics prescribed by the New Left to advocate civil rights and protest the Vietnam War. These tactics were co-opted by women, many of whom were directly involved in these movements, and who learned their feminism through the frustration of being relegated to the administrative task forces (ie. doing the shit work) and not being admitted onto the front lines. Paradoxically, this experience seems to have equipped women artists with superpowers of organization to create the alternative exhibition spaces, slide registries, information networks, education initiatives, watch-dog committees, caucuses, coalitions, and general consciousness-raising that revolutionized feminist artists throughout the 1970s.

    It is interesting to contemplate a particular relationship between the activism of 70s feminism and the action-based works in this exhibition, works which also advance major paradigm shifts within contemporary art at large. In 1967. Lucy Lippard, feminist art’s great spokeswoman, coauthored with John Chandler “The Dematerialization of Art” in which they equated radical contemporary art with the political radicalism of the day and advanced emergent trends towards “serialism, analyses of process and procedure, and consciousness of context beyond conventional art spaces.”[footnote=4] Considered one of the launch pads of postmodernism and an opening salvo for the 1970s, the essay called for artists’ liberation from traditional studio practices and for art’s freedom from interpretation based on the object per se. Given that one of the most critical challenges faced by artist members of the Women’s Liberation Movement was to have their work considered equal to art by men, is it any wonder that feminists played such a key role in the conception and creation of action- text- and photo-based works, as well as video art? All were relatively new mediums, not canonized by old masters and with little at stake in the marketplace. They were significantly available to feminist expression.

    Gloria posits that it is through non-traditional mediums and actions that the feminist legacy is most fluidly expressed within contemporary art. An alternative trend that developed alongside the art of critique and social confrontation explored in Gloria, was the attempt to define an essential female iconography outside the boundaries of male culture. Almost by definition, the 70s separatist artist’s goal of developing a purely female voice undermined any effective contribution to cultural dialogue by its requirement of isolation from the mainstream, Witness the decline of women’s galleries, cooperatives, exhibitions, magazines and journals, which were so primary to the work of feminist artists, art historians and critics in the 1970s. This distancing from the dominant culture had the unfortunate repercussions of a lack of broader critical awareness and an often hostile perception of ghettoizing. Thirty years later, a certain disdain exists for exhibitions devoted to women artists, a sense that the reception of the work will suffer from being seen in an exclusively feminist context (though it should be noted that a larger political context is often accepted). While both choices-rejecting or confronting the mainstream-were radical acts, the decision to engage in evolving cultural discourses carried the cultural legacy of feminism beyond the Feminist Decade. As this exhibition demonstrates, the “F-word” applies to work that has had enormous impact and reflects an incredible range of creative and intellectual innovations.

    Despite the differences presented by the objects in this show (discussed individually in the annotated checklist), common themes and images emerge rife with currency. Take the theme of transformation. Starting in the 1970s, women artists turned the lady-like application of makeup and dress into an aggressive form of masquerade, to perform and invent new identities, from the super-feminine to the quasi-masculine. They represented themselves through the definitively male eyes and voice of the media to command its authority and retool its message. They staged objective views of their everyday lives to de-romanticize, demystify, and most importantly, politicize “women’s work. They confronted viewers with birth, menstruation, abortion and rape to show the viscerality of women’s lives. And they put their own sexuality on display for the purpose of enjoying their own pleasure and power at the risk of harassment and abuse.

    Over the course of organizing this show, a transformation in our own thinking took place. It occurred around a letter published in the December 1974 issue of Artforum. Written in response to the copyrighted advertisement of Lynda Benglis photographed by Arthur Gordon in the November 1974 issue, the letter was signed by a group of associate editors; Lawrence Alloway, Max Kozloff, Rosalind Krauss, Joseph Masheck and Annette Michelson. The group came down hard on the magazine for putting them in a compromising position-unless they took the moral high road and documented their disgust, they would be seen as complicit in the publication of the infamous image of the young, beautiful Benglis posing aggressively nude with an enormous double-headed dildo. Given the magazine’s “efforts to support the movement for women’s liberation,” they deemed the picture to be “therefore doubly shocking to encounter in its pages this gesture that reads as shabby mockery of the aims of that movement.” Read today, the prissiness of their response finds critics of contemporary art awkward in the role of moral authoritarians-particularly in light of another lefter on the same page, this one also from an Artforum contributor, Peter Plagens, who suggests “covering the offensive anatomy with a small Donald Judd inset.” As curators of Gloria, whose generation falls somewhere between the 70s and today, the irony of our own reaction to a presumed lack of feminism among artists today was not to be overlooked.

    In researching the seventies, we have been struck by how pervasive the presence of the women’s liberation movement was across culture, the extent of the activism and with what commitment women artists struggled to realize the goals of feminism. And while, compared to theirs, ours is not a moment of great political activism indeed, as Beecroft’s art evinces, ours is a culture of rampant consumption-it is not devoid of feminism. Magazines like Bitch and Bust are expanding on the tradition of Ms. Artsy was recently started in response to the lack of coverage for women artists in Artforum. Flipping through the pages of these magazines, we have been made newly aware of how complex the choices are for young women who are apparently well-versed in feminist theory, watch Sex in the City, subscribe to Martha Stewart Living and Vogue, and are thinking strategically not only about if, but about when, with whom, and how they want to have children. And while, the mainstream press has trivialized these women’s politics as “lipstick feminism,” in the process of working on Gloria, we have learned that the generation we set out to instruct is already highly well-informed.

    Provocation has some worthwhile results, this exhibition, for example. What started out as a reaction against a seemingly self-imposed political amnesia on the part of younger women artists developed into a greater awareness of the ongoing and increasingly complex pursuit of feminist goals in today’s world, thinking globally, feminism is more relevant than ever. As a defining feature of the West, feminism is, opposed by cultures in which women are not considered equal to men. However, even within the limited scope of this exhibition project, it has become abundantly clear that dividing the generations undermines the power that feminism has gathered over the last thirty years. Revisiting the work of some of the most compelling artists of the 1970s-the decade to which all subsequent feminist thought, action, and art inherently refers-we have come to see this exhibition not so much as a reminder, but rather as an affirmation of the feminist continuum.

     

  • “Curator’s Statement, Seeing Red” MICA, First Year Juried Show Baltimore, Maryland: Maryland Institute College of Art, Graduate Studies, 2015, pp. 6-7.

    Curator’s Statement

    Seeing Red

     

    If I was at MICA, I would spend a lot of time at Red Emma’s. A worker-owned cooperative, founded in 2003 in the wake of the closing of Baltimore’s volunteer-run anarchist bookshop Black Planet, Red Emma’s is a bookstore, coffee roaster, vegetarian restaurant, and community event space. What better way to ventilate the hothouse intensity of art school? The solitude of the studio, the pressure of crits and charettes, art school is a complex concatenation of inspirations and distractions. Keeping focused, being clear about the work, and simultaneously receptive to all that is there to inform it—art, politics, media, history in its most encompassing terms, yourself—is overwhelming. Especially if the art school is as well calibrated to the task of creating an environment of exchange across its degree programs as the Maryland Institute College of Art.

    Located just across the street from the graduate school, Red Emma’s offers handy escape and connection to the world outside the studio. You can get a cup of coffee, browse books, and even participate in democracy. A recent gathering hosted Tawanda Jones, the sister of Tyrone West, whose brutal murder two years ago was means for a frank conversation about the death this April of Freddie Gray, also at the hands of Baltimore police, about the riots and protest that ensued across the city, across the country, against systemic violence and racism towards blacks in America.

    I’ve punctuated every one of my recent trips to Baltimore with a visit to Red Emma’s. There was the field trip with colleagues from Philadelphia to see the installation of works by Palestinian artist Tysir Batniji that curator Liz Park organized at Lease Agreement, the gallery in a home operated by artists Adam Farcus and Allison Yasukawa with their cat Talk Radio. There was the afternoon at the American Visionary Art Museum—where I learned about the fine Baltimore tradition of painted window screens and experienced revelatory works by the Rev. Howard Finster, among many others—followed by a dash through The Walters Art Gallery to see the gold masked marten fur in Veronese’s portrait a Countess and the museum’s marvelous Chamber of Wonders. Then there was the day of stealth studio visits at MICA. As part of the selection process for this annual exhibition, which can be done purely online, I invited artists to open their studios to a visit from me on a day when no one was around. It was remarkable, the hum: even in silence, the school was animate with creative energy. [Plush] shark sculptures swimming overhead the multidisciplinary Mount Royal School of Art’s kitchenette lounge triggered my own appetite for yet another Classic Bánh Mì sandwich at Red Emma’s. Then it was back to the train station with a quick stop at the Baltimore Museum of Art, where the newly reopened façade is made all the more grand by the fact that entrance is free.

    Are artists supposed to change the world? Yes. Art that matters absolutely changes the way we see and imagine the world in which we live. This change can be spiritual, political, aesthetic. Great art, of course, is operative on every front, in ways that shift and evolve over years of contemplation and interpretation. For the student, however, it’s useful to bear these words in mind:

    “Radical” sums this up for us quite nicely; it’s a word derived from the Latin word for “root”, and to be “radical” is to go to the root of the problem, to not be afraid to attack root causes rather than be distracted by the symptoms on the surface.

    As relevant to Red Emma’s “experiment in self organized education,” these words from their website read as ready-made for the project of being an artist.

     

    With thanks to the participating artists for their work, for the words I abstracted from their statements, and for their answers to the question that illuminate this publication—Designed by Hieu Tran as his contribution to the exhibition

  • “The Unphotographable—Notes on Photography and Dust” Art On Paper. ed. Gabriella Fanning and Faye Hirsch. New York: Fanning Publishing Company Inc., 2002, pp. 58-63

    The Unphotographable

    Notes on photography and dust

    A pair of small hands motion in front of elevator doors, the hands both reflected and abstracted by the brushed aluminum surface. There are seven such black-and-white photographs, each mounted on a sheet of brushed aluminum, in Incantation, a series by Jennifer Bolande. Why are they so troubling? True, it’s a strange conceit, using incantatory gestures to open electronic doors, (The artist says she was looking to find a new form of “interface” with an everyday object.) Perhaps what’s unsettling is the reference to touch. The quintessential expression of postmodernism, photographs are not typically considered tactile objects. And yet here the hand is doubly implicated. The artist’s hands dissolve into the metal in the picture, enticing us to touch the metal of the frame, which has the mirror coolness of what one imagines photography to be. It’s a surface that, once touched, would be physically spoiled, like a photograph is by a fingerprint.

    Equally troubling is Gerhard Richter’s 128 Fotos von einem Bild (Halifax, 1978), from 1998. This portfolio of eight offset lithographs reproduces in black and white the 128 photographs Richter made of a colorful abstract painting for his Pictures exhibition held in Halifax in 1978. (The original set of photographs are in the Kaiser Wilhelını Museum, Krefeld, which published the recent prints. A sub-generation is the artist’s book 128 details from a picture, Halifax 1978, published by the Nova Scotia College of Art and Design in 1980.) This endless endgame of painting and reproduction has, since 1962, been a familiar strategy for Richter, who once reflected, “Suddenly, I noticed that the copying of photographs had more to do with painting than everything I had ever painted before …”[footnote=1] Indeed, just like the latest discovery scientists are bound to make of yet another infinitely tiny particle of matter and material measure, there’s something reassuring about this artist’s ability to parse another layer of imagery out of his own art. Our systems of representation continue to function and find interesting things to do.

    What is disturbing about 128 Fotos is the view it offers, or fails to offer. “The photographs were taken from various sides, from various angles, various distances and under different light conditions,” Richter has said.[footnote=2] Consequently, each frame in this Atlas-like grid reads as a picture in its own right; some resemble landscapes; others, weirdly blurred by the camera’s focus, make abstractions of abstraction. Still others appear as straightforward documents for a painting conservator: mug shots of brushstrokes. Throughout, there is a sense of mapping, of gathering and plotting information. Upon pulling back, the overall impression is of a terrain, but one that in no way resembles the original. This terrain has been deconstructed into a panorama of particles-particles of photography attempting to coalesce into painting. At this point, Richter’s work comes full circle. His abstract paintings always appear loaded and wet with the potential of the photographic image—they both look and feel like emulsion assaulted by a squeegee during the darkroom act of development.

    To write of particles is to speak of dust, or in this case, Dust Breeding (Elevage de poussière), which Richter’s 128 Fotos visually and conceptually resembles. For this collaborative work of 1920, Man Ray photographed Marcel Duchamp’s Large Glass covered by several months’ accumulation of dust. Like Richter’s various views of his painting, Elevage de poussière shows a painting rendered invisible and pitched into relief by the particular. It also brings to mind Duchamp’s response to the question of photography. “Dear Stieglitz,” he wrote in a letter to America’s champion of the question, “Can a photograph have the significance of Art?” that was published in a 1922 issue of Manuscripts, which Stieglitz edited:

    Even a few words I don’t feel like writing. You know exactly what I think about photography. I would like to see it make people despise painting until something else would make photography unbearable.

    Affectuesement,

    Marcel Duchamp

    (Painter, Chess Expert, French Teacher, and Type Expert)

    Seen together, Bolande and Richter’s practices come close to fulfilling Duchamp’s wish. Photography, while perhaps not made unbearable by painting, can no longer be simply itself. Richter cannot make a painting without referring to photography (and vice versa).

    Photography, meanwhile, has taken on board the attributes of painting and, as encountered in Bolande’s work, sculpture: photography now has their surface, texture, abstraction, scale. Without the gigantic dimensions of French history painting, it would be impossible to explain Andreas Gursky’s recent exhibition at the Museum of Modern Art. Indeed, his photographic images, digitized into patterns that reproduce “reality” as museum wallpaper, make traditional photography an unbearable constraint. And yet, photography continues to be everywhere. Witness Camera Works: The Photographic Impulse in Contemporary Art, held at Marianne Boesky Gallery in New York last summer. This show was packed from floor to ceiling with photographs by artişts ranging from Jessica Stockholder to Yoshitomo Nara.[footnote=3]

    At the same time, every medium is more than just a form of picture-making it has a specific set of identities, histories, physical characteristics, processes—in short, a culture. In this respect, the culture of photography has never been more pervasive. It is, among other things, the subject of The Photogenic: Photography through its Metaphors in Contemporary Art, a group exhibition that I curated at Philadelphia’s Institute for Contemporary Art, University of Pennsylvania (through April 28)[footnote=4]. Comprising painting, sculpture, installation, drawing, sound, prints, and, yes, photographs, the works I selected for this exhibition all point to photography, which is made all the more present by the medium’s relative absence in the show. For example, sound artist Stephen Vitiello is creating a new site-specific work using a photocell—the device photographers use to test light—hooked up to a microphone. A computer translates the light vibrations into sound. He discovered this technique during a 1999 residency at the World Trade Center.[footnote=5] From the communal 91st- floor studio space, with its 360-degree views, what struck Vitiello was the 24hour symphony of lights: the natural light of the sun and the moon, rising and setting, subdued or amplified by weather, disappearing behind clouds; all the variations on artificial light from cars, apartments, the streets, architecture. He has made several light albums, including Bright and Dusty Things, which gets its “dirty” quality from the battery coming loose from the cell during recording.

    As seen, or heard, in the context of The Photogenic, Vitiello’s work presents a sonic version of photography’s earliest metaphors—light writing and photogenic drawing. Since the medium was first announced in 1839, photography and light have been deemed inseparable properties. Other characteristic metaphors for the photograph are proof, pencil of nature, index, the blind spot. All make appearances in the show. And while the exhibition seeks to use these metaphors in order to chart the expansion of photography’s culture into other mediums, here I would like to take an opposite if parallel approach, considering some of the photographic works in the ICA exhibition precisely in order to observe what it is about them that is not photography. In the case of Jennifer Bolande’s Incantations, what is not photography is haptic, and comes from the performative element that underlies all of her work. With Richter’s 128 Fotos, it’s the particularity of paint that gives his photography its substance (and vice versa). Brought into the picture from outside of the culture of photography, these qualities point to something that has permeated contemporary photography as much as photography has infiltrated contemporary art—a something I want to call the unphotographable. The unphotographable, too, is permeable and changes according to the artist who takes it on. The unphotographable is the pointer within the picture that beats a path out of photography at a moment when distinctions between all mediums have clearly collapsed.

    Let’s return to the dust. The place where it accumulates may be dirty, but is also rich with signs of the unphotographable.[footnote=6] Last May, the Whitney Museum of American Art presented The Things Themselves: Pictures of Dust, an exhibition by Vik Muniz based on a site-specific project he created in response to an invitation from the museum’s photography curator, Sylvia Wolf. Ever since reproducing icons of photography in chocolate sauce, Muniz has been known for his ambivalence toward a medium (photography, not candy) that is matched only by his intelligence when it comes to making pictures that dismantle (and maintain) photography’s illusions. For the Whitney project, he selected a group of historic installation photographs of Minimalist and Post-minimalist art from the museum archives. He reproduced these images as drawings using dust collected from the museum, which complied with his request for spent vacuum cleaner bags. Muniz then photographed and destroyed the drawings.

    As exhibited at the museum, the prints were enlarged to a scale that shows each more to be a piece of fuzzy or hairy filth. In these images, which photorealistically depict works by Donald Judd, Barry Le Va, and Robert Ryman, among others, Muniz has a field day with, among other things, the artist’s intervention as archaeology; the purity of Minimalism and the messiness of what followed; the sanitary sanctuary of the museum as institution and repository. But these are mere riffs compared to Muniz’s challenge to the mantra of modern photography, “the thing itself,” as coined by Edward Weston, who charged photography with no more or less of a mission than to record “the very substance and quintessence of the thing itself.” Ricocheting non-stop between drawing and photography, reality and reproduction, dust and emulsion, Muniz’s pictures ultimately render unphotographable “the thing itself.”

    Man Ray and Duchamp conducted their collaboration in the studio, a place where ideas and materials accumulate into art and debris. Combining their efforts, Katurah Hutcheson is at once a photographer and a painter. Marked by blobs and stains, her monochromatic works read as abstractions, but they are actually representations of “the thing itself,” in this case her studio production. Hutcheson uses her studio as a camera to capture images of shadow and light. Its windows are the apertures whereby light enters, filtering through acetate sheets upon which random drips of paint have accumulated. These silhouettes are then recorded either photographically or on canvas. The paintings are “multiple exposures,” developed layer by layer, always with found materials: recycled and repaired canvases, cast-off cans and tubes of paint, and building over time a solid identity in painterly abstraction. As opposed to these images of duration, the related photographs are fleeting, with the unphotographable a constant by-product of Hutcheson’s weird, hybrid process. What’s more, there’s something sordid about it all—the corporeality of her paintings, the fluidity of the photographs—that speaks to the Duchampian moment when both mediums might suffer some collapse.

    Debris is the subject of a suite of four photographs by sculptor Rachel Whiteread entitled Furniture (1992–98). These are basically tourist snapshots of garbage day. Taken internationally, they show the sad street life of household objects. A mattress slumps against a car in Athens; another stands next to a wardrobe against a fence in London. The world grows that much smaller, more homogenized, bridged by the common wasteland of consumer culture. Cast onto curbsides on moving or garbage day, these objects, in Whiteread’s eyes, are both poignant and awful in their exposure to public view, surrogates, of sorts, of homeless men and women. But of course what one really sees in them are studies for Whiteread’s sculptures. Cast from just such household objects, these too are images of aggressive vulnerability, intimate memorials of contemporary life. I have often wondered what makes these somewhat abject works so effective, and what distinguishes them from the early works of Bruce Nauman, invariably cited in writing on Whiteread as a predecessor who cast the undersides of shelves and chairs in the 1960s. Her photographs answer the question, because they have made me understand the specific relationship that exists in her work between the positive and the negative: Whiteread’s art embodies a desire to be the thing that is not there.

    A similar line of questioning is raised by the work of Stephan Balkenhol, whose figurative sculptures carved from wood might seem more folkloric than contemporary. However, the artist’s recent foray into photography suggests ways in which all of his works are essentially postmodern snapshots in wood. Mounted on a large panel of pływood is a screenprinted photograph showing in enlarged detail the eye of one of Balkenhol’s sculptural figures. One can see clearly that the technique behind Balkenhol’s carving has nothing to do with carefully rendering an image. The close-up shows that his chisel moved quickly, chipping out details with the same rough strokes that shaped the entire form. Thinking of these strokes, one recognizes an echo of Roland Barthes’ recollection that “at first photographic implements were related to techniques of cabinetmaking and the machinery of precision: cameras, in short, were clocks for seeing, and perhaps in me someone very old still hears in the photographic mechanism the living sound of wood.”[footnote=7] Thus Balkenhol’s photograph is more than a reproduction of his work. It is an image of something quite immaterial, quite unphotographable: the mechanical precision that underlies both his sculpture and photography.

    Perhaps the most compelling sign of collapse between photography and sculpture occurs in a recent body of work by the conceptual artist Karin Sander. Exhibited last spring in New York at D’Amelio Terras was a gallery of miniature plastic men and women, each elevated to eye level by a tall white pedestal. Posed casually and dressed in professional attire, these figures were depicted with such veracity that they appeared plucked out of a photograph of people networking at an exhibition opening. Indeed, as the titles revealed, many of those represented were members of the art world. There was a diminutive David Ross, now-former director of the San Francisco Museum of Modern Art; a lilliputian Olivier Renaud-Clement, photography dealer; a peewee Werner Meyer, the curator whose invitation to participate in an exhibition of Kleinplastik (small sculpture) launched this body of work; and a “mini-me,” Karin Sander herself.[footnote=8] The series they are part of is called 1:10, which refers to their shift in scale—these sculptures are exactly one-tenth the size of their subjects—which Sander achieved with digital photography. Deploying a technology familiar to the fashion industry, a battery of cameras bounces light off a living person to produce a three-dimensional body scan. The measurements are then fed into a machine that translates them into crosssections, which are output as layer upon layer of sprayed plastic. The resulting sculpture is, in fact, a photograph. Several of these works recently entered the collection of the Metropolitan Museum of Art—notably, by way of the department of photography.

    Harking back to Duchamp’s prediction, one wonders if the digital might be the “something else [that] would make photography unbearable.” This discussion certainly finds photography straining its bounds, falling in with other mediums and even returning to its experimental infancy. Just briefly note two of the artists in The Photogenic: Sheila Pepe, who has developed a drawing practice based on Surrealist automatism and photograms; and photogrammatician Adam Fuss, who has been using that most precise of techniques, the daguerreotype, to make images that are perversely blurry. It’s as if the presence of a new technology, and all the anxieties attending it, have shaken up the old one. In response, photography kicks up its heels and succumbs to collapse. It affirms its own historic identity (modern, experiential). And it (blindly) points the way toward the virtual by showing us that some things are simply unphotographable.

    The author would like to thank Dr. Geoffrey Batchen, whose writings on photography (most recently Each Wild Idea: Writing Photography History, Cambridge, 2001) and whose reading of a draft of this essay have been greatly informative.

  • “Wall Text.” What Makes a Great Exhibition?, ed. Paula Marincola. Philadelphia: Philadelphia Exhibition Initiative, 2006, pp. 154-167.

    WALL TEXT

    Wall Text, 2003/6
    Ink on paper
    Courtesy the author

     

    The Omnibus

    David Hickey’s great omnibus of an exhibition “Beau Monde: Toward a Redeemed Cosmopolitanism” was a beautiful argument for banishing wall texts from the exhibition of contemporary art. Held in 2001, Hickey’s version of SITE Santa Fe’s International Biennial presented the work of twenty-nine artists in a super-customized installation that was created by Graft Design working in close rapport with the curator and a number of the artists. White walls molded and curved around individual works—works as disparate as Ellsworth Kelly’s classic abstractions, Kenneth Anger’s controversial films, Darryl (Mutt Mutt) Montana’s Mardi Gras costumes, and Takashi Murakami’s anime-inspired sculpture—so that the entire museum was transformed into one great architectural frame. Appropriately, the label for this picture hung outside the frame, in the form of a boisterous graffiti drawing by Gajin Fujita painted on the exterior of the building. Inside, works were identified by a free catalog brochure with short, informative entries on each of the artists, a map insert, and a curator’s statement on the premise of the show. All of the usual didactic material—from the introductory wall panel to the explanatory labels—was rolled into one hand-carried item that afforded viewers a chance to look at art, undistracted by text and labels.

    To imagine visitors at Hickey’s show is to travel back in time to Edgar Degas’s print of Mary Cassatt in the Paintings Gallery at the Louvre, 1879-80. She leans into a contrapposto pose, supported by her umbrella, while her semi-invalid sister Lydia sits in study with a gallery guide, both taking in the pictures and modeling for one. This late-nineteenth-century picture evokes the art world of Charles Baudelaire. The poet, art critic, and flaneur may be the ideal visitor to Hickey’s “cosmopolitan salon.” Profoundly aesthetic and deeply informed, Baudelaire may well have deduced avant la letter Hickey’s desire to make a show that would “very closely resemble my idea of a ‘beautiful world.’” He certainly would have had little use for a curator’s wall text.

    But let’s say that Baudelaire, who was as particular as Hickey himself, isn’t your anticipated audience. A critic and writer, Hickey is well acclaimed for his populist and philosophical writings on the value of beauty and visual pleasure––influential writings that cohere like a super-text to the entire SITE Santa Fe exhibition. One might see the exhibition as a culmination of these texts, which, even if you hadn’t read them, were elaborated by the installation’s shapely architecture and sheer gorgeousness (Hickey described his selection as “art on the verge of design”). Indeed, this show made spectacularly obvious something that is true of all exhibitions: they are constructions dependent on conventions––assemblages of objects composed in space for the purpose of display. And in eschewing wall text, Hickey chose not to deploy one of those conventions.

    It was a rare experience to encounter this choice, compared to the more typical scenario in today’s museums. According to critic Peter Schjeldahl, exhibitions are now a-jumble with “patronizing curatorial wall texts, the babble of Acoustiguides, and other evidence of marketing and education.”[footnote=1] However unkind, Schjeldahl’s remark points to a real problem. There is a lack of both rigor and regard paid exhibition wall text, which has become, like wallpaper, something of a dreary necessity, taken for granted even by the curators that write them. Or worse: writing for the New York Times, critic Roberta Smith chided curators for producing shows that “between the art, the labels, and the catalogs, are largely talk.”[footnote=2]  However, to therefore deduce that, when it comes to showing contemporary art, all wall text is bad, or superfluous, is to deny the complexity and creativity of a curatorial practice. Hence these remarks. Wall text is a curator’s responsibility. It includes the large didactic panel introducing the exhibition, as well as all the various-sized smaller panels and labels, marking specific works or moments throughout the installation.[footnote=3] It is an opportunity to transmit insights, inspire interest, and to point to the fact that choices have been made. When there is no wall text, other assumptions are being made, which also need to be read critically. Whether present or absent, wall text is an ephemeral literature. It colors our experience, but it is eminently forgettable. And just as the curator chooses to insert or not to insert it, so the viewer too has a choice: to read or not to read. Thus, paradoxically, wall texts can in effect appear or disappear on command. As a consequence, they can, and should be approached strategically and creatively––or should not be used at all. Bad wall text is, like bad writing, simply bad.

     

    The Omnium Gatherum

    Why are we stuck with labels in the first place? Embedded in the history of museums, labels also originated with private collecting. As recounted in Museum Labels, a l957 publication of the Museums Association, London, the first collections ranged from “the ominum gatherum of the individual for whom every ‘oddity’ and ‘rarity’…had a peculiar fascination” to the “Cabinet of the more discerning collector, who was usually a student of some branch…natural history or archaeology” to the “acquisitions of wealthy patrons of art.”[footnote=4]  In every case, it was the collectors themselves, who––prideful of their possessions and the status they conferred-––provided all the explanation on offer to those fortunate enough to be invited in for a private view. A label identifying a group of objects might appear attached to a case; there is a 1719 print of Pope Clement’s botanical collection showing a box labeled “rocks and minerals.” To keep track of their possessions, collectors kept inventories, and sometimes produced excellent catalogs to document and disseminate information about their holdings to like-minded individuals. As collections evolved a more public purpose, curators assumed the job of on-site explanation. The first keeper of the Ashmolean Museum, for example, did not receive a salary but was paid per tour. This system gave rise to some amusing eighteenth-century complaints. Recipients of a British private collector’s tour complained of their guide’s “requiring everyone to listen to him as to an oracle.”[footnote=5] A visitor left to his own devices in an Italian cabinet remarked, “it is to be wondered at that those who have had the Curiosity, and means to amass so many fine Things together should not have had the care…to add explanatory Remarks on such as are most considerable.”[footnote=6]

    The invention of the modern museum brought with it a mandate to educate the masses. Whereas visitors to early collections would have been on social par with their hosts, the Grand Tourist was increasingly finding him- or her-self sharing the museum with the unleisured classes. Entrance fees to the Mechanics Institute, in London, were staggered: ladies and gentlemen paid higher admission than tradesmen, who paid more than the working classes.[footnote=7] (Dress and speech declared your ticket price.) Inventory-like tags that had once sufficed for members of those elite groups, whose expeditions and sprees may have given provenance to the objects on view in the first place, raised more questions than they answered. In 1857, the British House of Commons passed a rule that, in national museums, objects of art, science, and historical interest would thenceforth be accompanied by “a brief Description there-of, with the view of conveying useful Information to the Public, and of sparing them the expense of a Catalogue.”[footnote=8] Attempts to standardize labels throughout the British museum system led, during the 1890s, to a series of reports by the Museums Association. One popular idea was to print labels on basic topics or types of objects for general distribution. Typically over three hundred words in length, these “specimen labels” threatened to turn exhibition displays into textbooks. The uniformity they sought to impose met with lively resistance and debate, as evinced by a swell in literature on wall labels around the turn of the century.[footnote=9]

     

    The So-Called Gallery Leaflet

    The author of the invaluable publication from which I have just extracted this history was  F.J. North. North was not a curator of art, but a keeper of geology at the National Museum of Wales. And while he confidently dispenses advice on how to label winkles and lions, he counsels that art is a different matter altogether. “There are, indeed, differences of opinion as to whether the things displayed in art galleries should have labels at all.”[footnote=10] This question was taken up by Laurence Vail Coleman, whose 1927 American manual for small museums was as serviceable to North in 1957 as it seems today.[footnote=11] Coleman parses the problem three ways. Viewers who take only an intellectual interest in what they see are apt to be frustrated by installations that don’t provide didactic labels. Art is, by contrast, a sensory experience and labels, however informative, cannot help viewers in their appreciation of art. They can actually hinder its experience. Basically, it comes down to aesthetics versus information, weighted on the side favoring aesthetics. The best solution, Coleman concludes, is to produce short inconspicuous labels and gather “together the real label texts into a so-called gallery leaflet.”[footnote=12] Solid advice that harks back to the nineteenth-century Salon and pitches forward to “Beau Monde.” But take a moment to consider the context in which Coleman would have been doing this leafleting.

    The small museum of the 1920s was a temple for art––modern buildings based on classical architecture are illustrated throughout Coleman’s manual. It was a place to see treasures of Western culture, including exotic trophies of colonialism, and, perhaps, some useful decorative arts. All of these could be read comfortably within the conventions of display. But what if your model isn’t a shrine, but a laboratory, a lounge, a forum, a Wunderkammer, a cabaret? Don’t imagine that the maverick director of the Wadsworth Atheneum, A. Everett, “Chick,” Austin Jr., kept a copy of the small museum manual at his bedside, while he was fixing to present the avant-garde opera Four Saints in Three Acts as part of the museum’s program for the Friends and Enemies of Modern Music in 1934. Perhaps your model is not a museum at all: it’s a site, a visual context, an intervention. How to label, for example, an earthwork? A colleague says he did not know he was experiencing Michael Heizer’s Double Negative until he was halfway across the mesa it was cutting through. What if the art on view was created specifically to defy the conventions of the small museum? It should not be assumed that the bottlerack, a task, or a room full of mortuary mist, will hold, or seeks to command, the same complacent authority as a nineteenth-century painting.

    On display in a small museum, Joseph Beuys’s Fingernail Impression in Hardened Butter, 1971, would appear to have more in common with the Ashmolean’s “a legge and claw of the Cassowary, or Emu, that dyed at St. James’, Westminster,” than, say, any one of Alexander Calder’s modernist mobiles. Indeed, a lot of contemporary art makes its initial appearance on the level of curiosity––by naturally raising questions. For viewers in pursuit of pure aesthetic experience, who may want to dismiss an object because it does not look like art, wall labels can say what the small museum won’t tell: “It’s okay that you don’t find this pleasing, it wasn’t made to be.” This is not to say that conceptual art, for example, can never be exhibited without didactics to support it. Certainly a general knowledge of the practices (and myths) that make relics into sculpture, will allow the mesh bag that Lygia Clark made for viewers to wear over their heads, her Máscara abismo (Abyss Mask) of 1968, to be seen as a compelling enough artwork. But to know that she intended the interaction as “an experimental exercise in liberty,” along with something of contemporaneous Brazilian politics and culture, is to experience the object more fully charged. Particularly in an art world that seeks to be global, this information need not be discretely tucked away in a genteel brochure or distant panel. It can be a straightforward presence, so that without breaking eye contact, one reads both the panel and the object. To wander around organizers Luis Camnitzer’s, Jane Farver’s, and Rachel Weiss’s 1999 “Global Conceptualism” exhibition at the Queens Museum, a gallery leaflet in hand, would have been incongruous with the immediacy of the objects themselves. One wonders, in fact, if without abundant, conspicuous wall texts, how much of the art on view in that groundbreaking show would have been reduced to mere curiosities.

     

    Believe It Or Not

    Artists have a lot to teach curators about the rhetorical power of text. Turning art into artifacts, and artifacts into displays of institutional racism, all with the switch of a label, has been a major motif in Fred Wilson’s art. Since the early 1990s, Wilson’s institutional interventions and mock museum installations have shown labels to be less than benign. For his 1992 commission Mining the Museum, he juxtaposed objects from the Maryland Historical Society’s permanent collection with objects and labels of his own fabrication. A cigar store Indian was declared a piece of racist folk art when Wilson named the anonymous Native American A Portrait of John Klein. Elsewhere in the installation, Wilson used spotlighting on an eighteenth-century white family portrait to pick out the black slave child. Originally included as one of the many signs of the family’s wealth and status, she became the dignified subject of Wilson’s display. Out of this collapse between fact and fiction emerge pictures (and people) that had been typically excised from the official account of Baltimore society. A pair of slave’s shackles was inserted in a case of silverware collectively labeled “Metalwork 1830-1880.” There was also comment on the peculiar habits of curators: a case full of arrowheads, their accession numbers showing, was called “Collection of Numbers.” Wilson’s practice stems from his experience inside the museum: he has worked as a museum guard, educator, and director. Indeed, he started his artistic practice in 1987 while he was the director of the Longwood Arts Project in the South Bronx. He used the space to create three different settings––an ethnographic museum, a Victorian room, and a contemporary white cube––in which he showed the work of three emerging artists. Wilson’s “Rooms with a View” raised interesting possibilities. The primitivism of Picasso would take on a whole different character when explicated through maps, short films, and other information about the Spanish artist’s bohemian tribe. Just as the Mbuya mask appears validated with a new form of significance when it is shown without any of those museum modifiers.

    Another example that comes to mind is The Play of the Unmentionable, 1992, Joseph Kosuth’s monumental installation for the Brooklyn Museum, organized by curator Charlotta Kotik. Staged at the height of the culture wars, Kosuth’s installation filled the museum’s lobby with “offensive” art culled from virtually every department of the museum and accompanied by didactics galore. There were quotes from sources throughout history silkscreened, like super-texts directly on to the walls; these were painted a museological mausoleum gray. The effect was arresting enough to transform the museum’s transitional lobby space into a vault of cascading words and pictures that streamed like water over the installation’s walls. There were also curatorial wall labels of every shape and size. And there were crowds of visitors, quietly absorbed in reading the interplay between words and objects. These included “pornographic” Japanese prints, with an encyclopedia definition of shunga or “spring pictures” from a tradition where sex was neither romantic nor phallic, but joyful. There were photographs of male nudes and flowers by Robert Mapplethorpe, whose work was demonized at the center of the then-current debates about inappropriate allocation of state funding for the arts. This quote floated overhead: “The artist does not create for the artist: he creates for the people and we will see to it that henceforth the people will be called in to judge its art. ––Adolf Hitler”

    There was a classical sculpture of a young male nude with a cape that, the didactics informed us, was draped expressly for the purpose of exposing his godlike physique to an approving Apollo. There were images of iconoclasm. What appeared to be fragments of Egyptian sculpture, ruined by the passage of time, were in fact imputable evidence of an ancient conservative lash-back. Following the fall of Akhenaten, during whose progressive reign art radically evolved, his name and imagery were mutilated and destroyed in order to excise his power.

    And yet, given the amount of information Kosuth’s installation imparted, its message was far from rhetorical. It showed how the meaning of objects changes not only over time, and from place to place, but also that these meanings are neither inherent, nor immediately apparent. They take time to both learn and construct, as well as to impart and challenge. In making our way through centuries of the “unmentionable,” we as viewers were impelled by our own relative sense of curiosity to spend time creating a bigger picture of censorship––and its interminable threat to creative freedom and expression––than we arrived at the museum with. By giving expression to (and facilitating) a flow of ideas, labels were essential to this process––an interpretive process not unlike the construction of a work of art, an exhibition, a story, history, knowledge.

    Interpretation is everything at the Museum of Jurassic Technology (MJT), an exhibition construct that hovers between the factual and the fantastic, just by the thread of its didactics. The creation of its founding director David Wilson in 1989, this Los Angeles institution presents mundane artifacts––teacups, pincushions, a tatty taxidermied coyote head, a picture of a waterfall, a small bed––in elaborately mounted displays. Wall cases with wooden moldings, text panels, maps, technical diagrams and terms, dimly lit galleries punctuated by dramatic spotlighting, scholarly-looking handouts and small catalogs, the banner and signage outside the facade, all combine to confer a sense of meaning upon objects that are impervious to such authority. As viewers, we are caught between sensible disbelief and a desire to see the Flemish landscape with animals in the distance––a monkey on elephant back, a bear, a lynx, a camel, stag, etc.––not to the mention the “bearded man wearing a biretta (a long tunic of classical character)” and the “unusually grim Crucifixion” all allegedly carved onto that tiny fruit pit standing before us in that case, which is itself partially obscured by the fronds of a potted plant, placed in front of it.[footnote=13] Indeed, the label reads almost exactly like one describing a similar treasure in the Metropolitan Museum of Art. But without an exhibit about “The Stink Ant” in proximity, the Met’s pit strains neither our eyes, nor our faith in knowledge. We see as we are told, unlike at the MJT, where the identity of the entire institution is a question mark. Part conceptual artwork, part dime museum, one thing is certain: this ersatz institution full of elliptical objects is nothing without its wall labels.[footnote=14]

     

    Tags and Tombstones

    In whatever direction there may be differences of opinion, it will be agreed that the label must look good.

    ––F.J. North[footnote=15]

    Richard Tuttle is known for making works based on slight, self-effacing gestures. He is just about the last artist one would expect to express interest in wall labels, except to ensure that they are out of view of his art. And yet, for his 2001 installation at the Institute of Contemporary Art, University of Pennsylvania, he specifically requested that the labels hang large. He reasoned that, if this is going to be a museum show, by all means, let’s make it so: let the labels signify. And so they did, by being both there (some were almost as big as some of the works) and not there (as much as you were aware of them, they were totally eclipsed by Tuttle’s art). The labels themselves were of the variety known as “tombstones”: museum jargon for those labels bearing a work of art’s vital statistics––artist, title, date, medium, collection. It’s a fitting image, this tombstone. It recalls Baron Utz’s decree in Bruce Chatwin’s novel: “In any museum the object dies––of suffocation and the public gaze.”[footnote=16] In taking up its resting place on the wall, the label exists as a physical thing, a stone, that some artists choose to see as part of their work. Felix Gonzalez-Torres, for example, specified that the labels for his stacked paper works be printed as offset, in order to create an overall coherence between the production of the label and the work of art. Similarly, Louise Lawler and Hiroshi Sugimoto have both been known to label their framed photographs right on the mat. The titles of Richard Misrach’s photographs are etched, by him, on the frames. For artists for whom titles matter, this measure ensures that curators won’t bury your work under the wrong tombstone. It also allows artists to take back the tradition of attaching a gold label right onto a gilded frame, something curators and collectors once did with pride, and which now constitutes a form of museum critique.

    For curators of contemporary art, the thingness of labels is more circumscribed. Depending on the nature of the exhibition, labels may work better when blended with the wall as much as possible. Silkscreening is ideal, but expensive; however computers make it possible for virtually anyone to produce a clean label, which, if time and money allow, appears more elegant (less distracting) mounted on a bevel-cut piece of mat board. Typically, they should neither appear too big nor too small when seen in relation to things they are labeling. It’s also a matter of taste whether to select a number of uniform sizes or cut each label individually. Independent curator Catherine Morris recalls the ludicrous spectacle of a scholarly exhibition of Whistler’s print-marks, in which the tiny stamps were overwhelmed by voluminous wall labels. As tombstones went, it was dead butterflies commemorated by war monuments.

    Having coolly dispensed with today’s institutional wisdom, it’s interesting to know that labels were once much more idiosyncratic objects. Writing in 1957, North notes that the vogue among better museums for black labels had thankfully lapsed due to their being over-conspicuous and because they are “apt to be depressing.”[footnote=17] Although, I must say that I was struck not only by the beauty but also by the poetry of those at the Wagner Free Institute. One of Philadelphia’s museum gems, the Wagner is a perfectly preserved (and unpreserved) nineteenth-century natural history museum. A case displaying forms of sea life sported black labels with white print, some of which had faded, leaving the SEA LILLIES, CORALS, and LAMP SHELLS, transformed into the new specimens of SEA LI IES, CORA S, and AMP HELL. In his book, North advises that, although white is generally the wall color of choice in galleries, white paper labels tend to discolor and show up the dust. He writes of textured and tinted papers, from buff to lilac to dark brown. And he recommends, due to its opacity, “the liquid-white preparation sold for cleaning canvas shoes” rather than white ink. “Blue ink on a primrose background makes for good legibility” and can “make an otherwise dull exhibition attractive.” And he personally favors handwritten over typed labels, because they appear less mechanical, more personal. If you must use a typewriter, he says, make sure that the ribbon is “unfading,” the alignment is good, and that the small enclosed letters are not blocked[footnote=18] (a museum label should not look like a ransom note). From the 1927 Manual for the Small Museum, comes this tip: “It is customary to print four copies of each label: one on board for immediate use, two on board for reserve and on one white paper for pasting in a record book.”[footnote=19] If not in a record book, wall labels should be kept on computer file to document this ephemeral feature of the exhibition.

    The standard placement of labels follows this simple rule: because we read from left to right, the label should appear to the right of the object, at eye level, where it appears like a footnote to the work of art. To make the “reading” of art appear even less annotated, when he joined the staff of the Museum of Modern Art as a curator, Robert Storr introduced a new approach determined to further enhance the viewer’s aesthetic experience of the collection. He took the “tombstone” labels out from between artworks and positioned them in rows, or clusters, at the end of their respective wall. Longer explanatory labels on groups of works, or a relevant theme, are set off by themselves, ideally on a short wall, or column, not visually connected to the art at all. To subdue the visual crackle of print, Storr prefers a somewhat grayed-down black ink. The desire to free walls of text has lead to some further interesting solutions. Curator Jennifer Gross at the Yale University Art Gallery says that for a show on color, she color-coded parts of the wall and supplied viewers with a map. Not the most successful experiment she found, as “peop1e have trouble with maps.” Maps do seem more trouble than they’re worth. The walls are rid of labels, but so what: you’re busy looking down at a piece of paper, away from the art, struggling with the orientation of the room?[footnote=20] Far better was Gross’s plan for a small show of modern bronzes. Unless it’s on a pedestal, sculpture is always attended by the problem of sitting in space with no immediately apparent place for labels. At Yale, viewers carried the labels with them, like keys on a ring; a reproduction on each card made it easy to identify works, read the tombstone, and find some interpretative text. These are just some variations on the what and where of wall labels, which when treated as objects, can assume more (or less) of a presence in relation to the art on view.

     

    What Should a Label Say?

    There should be no set standards for labels. Every exhibition calls for the curator to decide whether, and to what extent, labels will be used, how long they will be, and what voice they will adopt. When the decision is to make labels part of an installation, here are some general guidelines. Labels should talk to the viewer and to the art simultaneously. They should be written knowing that the art is there in front of the viewers, who are already engaged enough by what they see to want, not only to know more, but also to see more. Imagine the label as part of a three-way switch: from looking at the art, to reading the label, which points back to the art. In this ideal exchange, labels broker a larger understanding of the bigger picture of the exhibition itself. The viewer is not asked to be merely a reader, but an interpreter, who is welcome to bring his or her own unpredictable and unaccountable sense of meaning to what’s on view. On a more practical note comes another triangular motif. Curator Laura Hoptman, now of the New Museum in New York, recalls being taught an old museum standard that set the form for wall labels as a triangular in content. Accordingly, text proceeds from the specific to the general, as if in answer to an obvious question posed by the work of art or the show. This question, once answered, might lead to a broader discussion of history or context, a discussion, which the reader is free to follow as far as she or he likes. Whether or not, as a curator, one decides to abide by this triangle, its form does serve to underscore a basic premise of our practice: observation is the primary experience to be enhanced, not superseded (or worse, obfuscated) by explanation.

    Labels speak for the curator, whose job it is to articulate the reason for an exhibition. When curators don’t use labels, or when the labels are badly written, it may indicate that the show was only vaguely conceived from the start. “Many installations are poorly labeled because they are without purpose and therefore cannot be labeled,” Coleman warns in his museum manual. (Coleman, incidentally also offers this concrete piece of advice: “If the concluding sentences of a label are written with a view to persuading the visitor to do something about what he has learned [like look at another picture in the show, or think about how it relates to daily life], the label attains to the greatest usefulness.”)[footnote=21] Thus the reason to label might be reason itself. This is particularly so in the case of group exhibitions, where a proposal or premise is clearly being constructed, based on a particular group of works, which have no other reason for being together than a curator’s whim. This said, I would reiterate that all exhibitions, including monographic ones, are essentially essays. Ever present, the thread of the curator’s vision and thinking is a factor which labels can account for. Indeed, being among the most privileged of viewers, curators should never take their information for granted, particularly in the field of contemporary art. Call it the new connoisseurship––connoisseur means “to know,” after all. Today it seems clear that to recognize quality is to know what issues, politics, theories, histories, and images are at stake for artists and culture at large. Exhibitions should make visual those stakes, which can, in turn, be explained by curators through wall text. Even when the premise of a group show is something as apparent as the color blue, consider how reductive this can become. Without a label to say that, for Yves Klein, “International Klein Blue” was physical manifestation of otherwise invisible cosmic energy, his blue pigment is apt to be seen as simply the same color as the rest of the blue stuff in the show.

    Having so heartily extolled the virtues of wall text, one might assume that the claim of this essay is that no curator worth his or her salt should produce an exhibition without copious amounts of didactics. Nothing could be further from the point. As outlined from the start, effective wall texts can be quite short (or nonexistent). More importantly, the writing of wall texts should be approached as an enterprise that is absolutely distinct from composing catalog prose or press releases. Never forget that viewers are, more often than not standing––a less than ideal position for reading. (Unless, like Mary Cassatt, you’ve an umbrella to lean on.) For this reason too, the language of labels should be tuned to viewers’ ears. An active voice and short sentences are one way to avoid inducing mental collapse on the gallery floor. Write as you yourself would like to be addressed. In his advice on writing labels, North recounts an anecdote about a label “accompanying a mounted lion in a large English museum: ‘Lion, a digitigrade carnivorous mammal belonging to the family Felidae.’ A visitor, asking what the label meant was told that the lion is a big cat which walks on the tips of its toes and eats flesh. ‘Then,’ he replied, ‘Why on earth didn’t the man who wrote the label say so?”[footnote=22] This story reminds me of one that Richard Torchia, director of the art gallery at Arcadia University, tells of his annoyance at a museum label that compared an Andres Serrano photograph to an abstract expressionist painting, while delicately failing to mention that the photo was a picture of cum.

    As much as possible, the label should appeal to someone who knows more, less, and as much as you do. Terms that are buzzwords in the art world (appropriation, Baudelarian, post-conceptual) can only be used when the meaning is shared and elucidated through the work itself. Why not equip viewers with the same heavy artillery with which we curators are armed? Language can be rigorous, or colloquial, as long as the overall tone is generous. It’s easy to hear when a label sounds pretentious (“I know more than you do”), or worse, patronizing, (“Dear ignoramus”). Unfortunately, it’s the art which then tends to suffer the viewer’s disdain. Nor should wall labels read like undigested résumés––what does it matter that an artist was up for a Turner Prize and will participate in the next Documenta, when you’re really just trying to make sense of this object before you? (And why waste words––good standing time––on listing credentials that many will find meaningless to begin with?) By all means, avoid mystification. The labels for the Guggenheim Museum’s Matthew Barney exhibition were laudable in that they dispensed with that completely expendable term “mixed media” and lovingly detailed every petroleum product and feather deployed. However, they were extremely ineffectual as interpretation, doing no more than representing in words the artist’s mythology––the complexity of which is self-evident through the work. As a colleague pointed out, this was a missed opportunity for a museum to inform a mass audience about key issues in contemporary art. As it was, a record number of visitors would have left without a clue why it is significant, or possible, for an artist to produce sculpture that visually functions as a film prop.

    In researching this essay, I tried to learn from different institutions what policies exist for wall labels. Where I work, at the Institute of Contemporary Art, University of Pennsylvania (which organized the Serrano show with the offensive label), for instance, the curator alone determines what goes on the wall. In speaking to larger, collecting institutions, it seemed that curatorial departments were predominantly in charge of originating the wall text. These were often vetted through education and editorial departments. I never spoke to a museum where educators actually wrote the wall texts, but there were rumors. What seems objectionable to this practice (should it exist) is not some fear that educators cannot write about art, but that curators would relinquish their authority as creators of exhibitions to those whose job it is to instruct. Yes, there is much to be learned by looking at art, but a label should aim to inspire enthusiasm and a sense of acumen about visual experience in its own right. Why is this exciting or profound? not What can this teach me? should be the label’s bead on expression.

    When asked “who” their labels are written for, most museums described their intended reader as “college educated, but not necessarily in art.” Again, any rumors that curators must write for second-graders––no three syllable words––went unfounded. All of the major institutions have printed guidelines for label-writing. These guidelines set out the museum’s “house style” (clarity is appreciably the main concern); and define various types of labels (there might be appropriate lengths for different types, or levels of information). Guidelines might include rules like no foreign words (contrapposto) or technical-seeming terms (triptych); no references to other works of art or artists. Editorially speaking, these rules are not hard and fast, but open to negotiation. They mostly come into play when there is a question of sense, or meaning. One of my most interesting conversations was with Pamela Barr at the Metropolitan Museum of Art in New York, a museum that does not shy from using words like chinoiserie, when appropriate, in its labeling of art. Barr has the encyclopedic task of editing all of the museum’s wall texts. She works closely with curators to ensure they write not only for art historians, but for museum visitors as well. Producing an active voice and short sentences are among her editorial objectives. She also works with exhibition designers. There are traffic issues to consider, so that information (and viewers) literally flow through the galleries. A giant didactic pushed into a main artery is to be avoided, as are flotilla of small ones shoved into a corner. When I asked her about working with Richard Martin, Pamela Barr said it had been her great pleasure and honor to work with a curator who would seem to have broken every rule of institutional label writing.

    Richard Martin (1945-99) is to be celebrated for the wall texts he composed for the exhibitions he created with collaborator Harold Koda. For many years the editor of Arts magazine, then director of the Fashion Institute of Technology, and lastly curator of the Costume Institute of the Metropolitan Museum of Art, Martin was a man of supreme intelligence and vision. Working together with Koda, who carries on the team’s brilliant work at the Met, Martin curated exhibitions ranging from ‘jocks and Nerds to Fashion and Surrealism” to “Infrastructure,” a show about underwear. These shows are known as much for mixing fashion, art and ephemera as they are for their installation design––design in which text played a spectacular role. Printed in scripts stylistically appropriate to the given theme, quotes from sources ranging from symbolist poetry to pop culture to philosophy punctuated the space. (Think of Kosuth’s “Unmentionable” exhibition, but cast conceptually in pink not gray.) Labels, long and short, conveyed a sense of passionate interest not only for the particularities of the objects on view, but for their possible meanings in the world. Martin’s style of writing was erudite and expansive, full of his own pleasure in knowledge, in words, and in the act of interpretation. Take the words from “Bloom” for instance. The opening didactic for this 1995 exhibition begins: “‘Bloom’ surveys fashion’s treatment of botany and of the brash paintbox of flowers, revealing expressions of regimen and silence, beauty and youth, new life and morality, naturalism and allegory.”[footnote=23] It goes on to conjure the fragrance of flowers, to speak of their language and fragility, to quote from Edna St. Vincent Millay, to liken a 1950s ball gown to “a bucolic, arcadian ideal,” and to see the influence of Burpee seed packages on a 1980s outfit. All in less than 300 words. That can be the power of wall text. When treated as writerly text, and not just a mode of description or information, what is written on the wall can provoke a receptive and associative state of mind. Labels have the potential of art itself, to be sensual, smart, and experiential.

     

    I would like to thank those friends and colleagues, who took time to share their thoughts, which inform this essay, and in particular, Geoffrey Batchen and Chris Taylor for their helpful readings.

  • “Return Guest: Chambres d’Amis.” The Exhibitionist, 7 (January 2013), pp. 5-9.

    Return Guest: Chambres d’Amis

    Chambre d’ami means “guest room,” and back in 1986, 250 Belgian francs bought a ticket good for admission to 58 of them. Valid from June 21 through September 21, the ticket issued by the Museum van Hedendaagse Kunst in Ghent looked like a must-acquire list for a scavenger hunt, with the many local street addresses and artists’ names arranged in numbered order, each with an empty check box. An excerpt:

    Raf BUEDTS          Wiedauwkaai 26    <24>    [    ]

    Michael BUTHE    Hoogstraat 68       <25>     [    ]

    Günther FÖRG      Oude Houtlei 113   <26>    [    ]

    The numbers corresponded to a guide that came with the ticket, which introduced the show’s premise and mapped the locations of the private homes in which the works by contemporary artists were installed. Ghent is a mildly industrial, slightly shabby Flemish city that reached a cultural zenith in the Renaissance, with a cathedral and altarpiece (no less than Jan and Hubert Van Eyck’s Adoration of the Mystic Lamb [1432]) to prove it. Not exactly the kind of place one expects to ring doorbells and find a Dan Graham pavilion in someone’s back garden.

    According to the exhibition guide: “You need two days to visit all the houses. Therefore, two circuits have been mapped out: Circuit A (red) on Tuesday, Thursday, and Saturday. Circuit B (blue) on Wednesday, Friday, and Sunday.” A handful of works were visible without entering, for instance Norbert Radermacher’s horn-shaped tin bells on the rooftops of homes hosting artists’ works. Lawrence Weiner’s bold graphic text in three languages slapped every chambre d’ami with an earthy Low Countries welcome: MY HOUSE IS YOUR HOUSE / YOUR HOUSE IS MY HOUSE / IF YOU SHIT ON THE FLOOR IT GETS ON YOUR FEET. Christian Boltanski’s installation, visible only at night, cast shadows of a dancing paper silhouette around a room and out a window that could be glimpsed from a nearby café.

    Looking at my pass, which strangely still feels valid after all these years, I see checks by not quite all the numbers, but enough to earn one BONUS check entitling me to a return visit to any three Chambres d’Amis. No second checks were marked in 1986. I’m taking my bonus now.

    I’m surprised to discover that I didn’t write anything down when I was there. Especially given the intensity with which I experienced my first European immersion in a world of contemporary art and ideas, by way of what turns out to have been one of the milestone exhibitions of curatorial practice, I wish I had jotted something for future reference. (God knows that as an avid American student of Northern European art history, I do have notes about virtually every panel painting I encountered on this same trip.) All I find are some crummy snapshots in an envelope, stuffed inside my copy of the exhibition’s hefty and elegantly designed hardbound catalogue. Published in time for the opening, the catalogue didn’t document the completed installations but was composed instead like a portfolio, allocating a section for each artist to represent their own project. From these pages and my photos, plus some scrounging on the Internet (which yielded little), I can piece together some of what made this show so resonant.

    The first photo shows what looks like a billowing, shabby ghost of a zeppelin, a monumental work by the Belgian artist Panamarenko moored in the grand hall of the Museum van Hedendaagse Kunst. The point of departure for Chambres d’Amis in every way, Ghent’s museum of contemporary art was where you bought your ticket. It was also where (and why) the museum’s director and exhibition curator, Jan Hoet, first hatched his plans to infiltrate the city with contemporary art. Part of that posse of maverick men (Walter Hopps, Pontus Hultén, Kaspar König, Harald Szeemann) who kept curatorial practice apace with Conceptual art practices in the 1960s and 1970s, Hoet had a scheme for Chambres d’Amis that went well beyond a typical summer museum show. It involved much greater visibility, and the promotion of a homey sense of comfort and everyday appetite for contemporary art. It was also part of a larger scheme to win permanent independence from the encyclopedic Museum of Fine Arts that was then in charge of his museum’s collections and acquisitions.

    Of course, Hoet’s long-range plan—in 1999 S.M.A.K. as we now know it became an independent entity—was probably invisible to most of his guests at the time. To the approximately 120,000 visitors, it was simply a huge exhibition featuring major names in Conceptual art, Arte Povera, and the next generation of artists that was already emerging (it was an important early show for Juan Muñoz, for example). He invited local residents (many of them art collectors) to make a room (or rooms) available in their homes for the artists’ installations. Judging by the show’s success, Hoet was the perfect host. Witness the next snapshot: my friend and colleague J. pretending to feed Panamarenko’s sculpture of alligators in a little pen, Krokodillen, (1967), with the artist’s Aeromodeller (Zeppelin, 1969), looming in the background. Clearly we were having a good time.

    In the next photo, also taken inside the museum, J. is waving a copy of the guide, which is red like the cheerfully large stripes on the wall of what looks like a bedroom, except that we are in a gallery. This installation is half of Daniel Buren’s Le decor et son double (1986): a mirror-image re-creation of his Chambres d’Amis hosts Annick and Anton Herbert’s minimally furnished bedroom (complete with adjoining bathroom), where the artist applied his signature papiers collés stripes. In the catalogue, Buren titles the work in the spirit of a French bedroom farce: Pièce en deux actes ou Un acte pour deux pièces (Piece in two acts or An act for two pieces). The couples’ address is also given. But since Raas van Gaverstraat 106 was not one of the ticketed destinations, J. and I never found out just exactly how faithful a reproduction of this chambre d’ami this installation was.

    Who knows (or cares) if, after leaving the museum, we took Circuit A or B? Let the snapshots create their own order. In the next one, a long bow/boat-shaped sculpture, one of Gilberto Zorio’s “canoes” rigged with alchemical instruments and substances, stretches the length of a living room and touches down in a sunroom, like a traveler or a conductor, connecting two worlds. In the next, Kazuo Katase’s giant beam pokes out the window of an empty room soaked in blue light; on the wall is a picture of Hieronymus Bosch’s painting Christ Carrying the Cross (ca. 1490). Cross and beam visually intersect in an installation quietly suffused with references to Christian and Buddhist spiritual faith. I remember being moved by the fact that I had just seen that very Bosch painting in the Museum of Fine Arts in Ghent.

    In the corner of one living room, the owner’s pair of knee-high wooden Congolese figures (possibly the only whiff of Belgium’s colonial past in the entire exhibition) stand on the floor with overturned water glasses resting on their heads. This was one of the many mighty slight gestures by Robin Winters, who used his space in the catalogue to protest the lack of women artists in the show: “It is like an insurance convention in Norman, Oklahoma. Mainly imported men, installed in private homes. I am deeply critical.” Winter’s lament is only amplified by the lack of racial, class-based, queer, and non-European identities that would diversify a similarly large group of artists today. One of the few artists to push Chambres d’Amis in a political direction was Jef Geys, who chose to install his work in the homes of lower-class and immigrant residents on the urban periphery. He inscribed the ideals of the French Revolution—Liberty, Equality, Fraternity—on a series of doors that opened onto the walls upon which they were hung, like panel paintings.

    Just a train ride away in Arnhem, curator Saskia Bos’s Sonsbeek 86—another exhibition with a map, this one of site-specific sculptures installed in a park—presented works by a relatively more gender-balanced selection of artists, many of whom were simultaneously participating in Chambres d’Amis. The significant number of Belgian artists in Hoet’s show, however, demonstrates what careful attention he paid to his local constituency when he invited the art world to visit the peripheral city of Ghent.

    Hoet did invite four women artists, including Maria Nordman, who used her catalogue pages to claim her own priority within the project. “This work begins with the first visits to Ghent, starting in 1968,” she writes of leaving a door ajar in a building in the center of the city “where people live and work” to create an unscripted social space. Hoet acknowledges Nordman’s claim: “Her creations have precisely that dimension which Chambres d’Amis is aiming for: in which space is no longer a neutral, abstract, aspect . . . but a concrete, tangible material affected by life, upon which the artist must graft his or her work in a flexible, creative way.”

    The installation in the next photo, perhaps more than any other Chambres d’Amis, embodied Hoet’s desire to create curatorial spaces that come fully charged with material—psychic, historical, architectural, et cetera—for the artist to respond to and work with. Here, J. stands in front of a neatly cluttered desk in a room that is overpowered by an installation of wallpaper by Joseph Kosuth. Huge lines of text excerpted from Sigmund Freud’s 1901 book The Psychopathology of Everyday Life is almost illegible under the heavy black lines that redact every word. The wallpaper continues outside this room, covering every surface that a patient might see when visiting the home office of analyst and homeowner Dr. Andre Vereecken.

    Belgium was home to René Magritte, whose surrealism permeated Chambres d’Amis. A theatrical still life of a violin, photographed sitting on an upholstered chair, could represent the music student whose chambre d’ami Jan Vercruysse occupied. And in another photo, even if the train in Magritte’s 1938 painting Time Transfixed doesn’t emerge from one of those two fireplaces, the simple spectacle Reiner Ruthenbeck has made of clusters of bare lightbulbs hanging from the ceiling and nearly touching the floor in adjoining empty rooms is still disconcerting. Especially combined with the prerecorded playground noises that I remember playing in the background.

    I was surprised to remember the participation of Paul Thek, who died from AIDS just two years later. Forming an intense bond with his hosts, who told him he was welcome back anytime, Thek worked closely with the children of the household and their toys. In the foyer, a assemblage of household objects looked playful at first but was actually profoundly aggressive—paper tubes turned into an arsenal of nuclear missiles—under the weight of the artist’s catalogue statement, which began: “Shall I explain it all to you? What it all ‘means’?”

    And I shall never forget Bruce Nauman’s installation. I don’t need a photograph to remember being led by a uniformed nanny past children having their breakfast to a neon-painted hangman, with a jumping-jack-flashing erection, installed at the top of the home’s staircase.

    In his catalogue essay, Jan Hoet imagined the potentially alienating effect of works of art in private homes—the shock that guests might experience at encountering art under such vulnerable and intimate circumstances. He wrote that he himself had yet to fully absorb the show’s significance, since at the time the catalogue went to press, his experience of the art was still forming and impressionistic, and the public had yet to arrive. “Chambres d’Amis is a mysterious, sensitive penetration. Art discreetly pervades regions where it has been excluded for a long time: houses, spaces inhabited by people!”

    Thus the exhibition became a kind of research into possibilities that have since penetrated and now percolate throughout curatorial and artistic practice. Examples include Project Unite, a group exhibition organized in 1993 by the artist Christian Philipp Müller. Motivated in part by what he perceived as a disengagement with social realities in Chambres d’Amis, Müller invited artists to create installations in the vacant apartments of a mostly depopulated mega-structure designed by Le Corbusier for the French city of Firminy, itself an industrial ruin. Artists, residents, and viewers attended the opening, where tensions were running so high, a fight broke out. More recently, at more deluxe accommodations, the spectacle of visitors wandering all over Kassel, maps in hand, for Carolyn Christov-Bakargiev’s dOCUMENTA (13)—which spread through museums and parks and generally infiltrated spaces all over the city—was deeply reminiscent of Chambres d’Amis.

    Chambres d’Amis was much more than a sprawling group show inhabiting domestic and oddball spaces. In terms of my own work, I think its biggest impact involved being a part of a public that was so thoroughly engaged in being present for art. For one summer, Jan Hoet made Ghent a pilgrimage site for contemporary art—its manifestations and its mysteries. And I am increasingly amazed when I think of all of the individual, creative, cultural, municipal, governmental, philanthropic, and administrative forces that had to be inspired, cajoled, and leveraged to make it the success it was. (Paul Thek would have known another Pied Piper when he met one.) Whenever he is asked if he would do another Chambres d’Amis, Hoet dismisses the possibility as too touristic. So, should I be embarrassed to say how much I loved the chance to go inside strangers’ homes, see their stuff, and generally enjoy such a friendly view of life in a foreign city?

    I was recently back in Ghent doing research for an upcoming exhibition of the work of Jason Rhoades, who was one of several artists to participate in This Is the Show and the Show Is Many Things, a 1994 exhibition aimed at making artists feel at home in a museum; the exhibition unfolded over time and over the process of them making their work. Organized by the curator Bart de Baere at the Museum van Hedendaagse Kunst, with Jan Hoet at the helm, the exhibition posits a link between Chambres d’Amis’s lively embrace of artists and their work, and the burgeoning practice of Relational Aesthetics. After I left the museum, I wandered out into the city, expecting to feel some special familiarity. Instead I felt the opposite. Without a ticket, a map, open doors, art, and an animating public, the city seemed sealed shut, like a place that never was.

     

     

  • “A Chocolate Art History.” Chocolate!, ed. Carin Kuoni. New York: Swiss Institute, 1995, pp. 21–42.

    A Chocolate Art History

    When Man Ray visited the town of Rouen, he little expected to encounter the object of Marcel Duchamp’s boyhood affection:

    …You never told me about the Broyeuse de Chocolat. I had to find out for myself. It was a pleasure, a much greater pleasure to find out by myself. Would it be an indiscretion on my part to relate that, walking down the streets of Rouen with my back to the lopsided steeples of the cathedral, I was overcome by a most delicious odor of chocolate which grew stronger as I advanced? And then, there they were, in a window, those beautifully polished steel drums churning around in the soft brown yielding mass of exquisite aroma? Later when questioned, you admitted your pure school-boy love. Ton amour-propre. I translate freely[footnote=1]

    The two artists had collaborated extensively in New York and Paris, perhaps most famously on Elevage de poussières (Dust Breeding) (1920), Man Ray’s photographic documentation of the accumulation of air-born particles on Duchamp’s painting on glass La Mariée mise à nu par ses célibataires, meme (The Bride Stripped Bare by Her Bachelors, Even) (1915-23). Also called The Large Glass, it was a summary of Duchamp’s esoteric imagery and highly influential ideas, illuminating his concept of the “fourth dimension,” where industrious lovemaking took place between pieces of erotic machinery. The male organ in this futuristic affair was a gelded chocolate grinder, stripped of its mechanism down to an impressive but inoperative drum. “The bachelor,” Duchamp wrote, “grinds his chocolate himself.”[footnote=2]

    Much has been made of the iconography of this machine within Duchamp’s art. But what of the confection itself? Typical of the titillating, teasing nature of his art, Duchamp’s grinder stands empty of its essential ingredient.[footnote=3] Even so, Man Ray recognized its source in Rouen, following his nose through the streets, stumbling upon the chocolate-laden mechanism as if upon a missing body—still vital, fragrant, and warm.

    With chocolate as both subject and object, the works in this exhibition take up from Man Ray’s encounter with Duchamp’s inspiration. Chocolate! concerns both the sacred and profane, the industrial and the erotic, purely physiological sensations and more intimate memories of things past: in short all of chocolate’s rich appeals and intense associations.

    Chocolate makes its first significant appearance as an art material during the 1960s, when artists took conceptual cues from Duchamp, Dada, and Surrealism, and began making art from the incidents, objects, and materials of everyday life. Among the first to include chocolate in this embrace were members of the Fluxus movement. Food—the collaborative dynamics of which obscures the issue of authorship—seemed to naturally lend itself to the Fluxus concept of art as an exchange of energies. One of the movement’s authors, George Brecht, defined Fluxus as a collective unrest with conventional modes of art-making, shared by artists who “have discovered each other’s work and found it nourishing (or something) and have grown objects and events which are original, and often uncategorizable, in a strange new way.”[footnote=4]

    A communicative property, Fluxus art traveled the world primarily via the post. Alluding to, among other things, Joseph Beuys’ sealed plastic envelope containing chocolate and margarine entitled Künstlerpost (1969), one critic writes:

    …strange paste-ups bordering on the forbidden flew across the Atlantic, boxes that rattled and wheezed were delivered by bewildered mailmen, lumpy packages were often “lost,” others were opened and resealed by clerks who surely couldn’t grasp the meaning of a monogrammed chocolate bar.[footnote=5]

    As early as 1961, Swiss Fluxus artist Daniel Spoerri was stamping food items “Art Work” and selling them at supermarket prices at Galerie Köpcke in Copenhagen. For Spoerri, food represented one of two essential urges, the other being sex, which he wanted to make manifest through art. He experienced cooking as symbolic of the universal life cycle and developed his work accordingly.[footnote=6] Spoerri prepared elaborate menus for his meals and monuments to their consumption with conceptual sculptures that consisted of each dinner’s plates, utensils, and left-over food affixed to panels of the sawed-off table top. He designated these sculptural tableaux-pièges occur at the end of the meal, when dinner is at its most decrepit stage and the culinary life cycle that began with the chef’s creative coupling of raw ingredients has run its course.

    In 1968, having already hosted a number of such dinners throughout Europe, Daniel Spoerri realized a plan (first outlined in a letter of 1957) to open a restaurant.[footnote=7] Restaurant Spoerri was located below the gallery the artist ran in Dusseldorf, called Eat Art. Together, the two spaces served as a locus for Fluxus and Nouveau Realisme (a European brand of Pop Art) for activities involving food. The program included invitational exhibitions, installations, meals, and multiples. For example, Spoerri consigned Jasper Johns, Lucio Fontana, and Frank Stella, among others, to design cakes for a 1970 Eat-Art-Banquet prepared by professional chefs. Sometimes chocolate was featured in the program, as when Bernhard Luginbühl, Jean Tinguely’s Swiss colleague, created Schoggiflügelmutterfigur, an edition of chocolate propellers, in 1970.

    Spoerri himself confected the original “Schokoladenscheissdreckröllchen” in 1969-70; the chocolate cake is reinterpreted in this exhibition according to the artist’s instructions, which include a dedication to Piero Manzoni. In a food-driven paradigm of creativity, excrement naturally plays a role. For an unrealized film scenario, Spoerri proposed:

    …begin with a close-up of a pile of freshly shat shit, then show its return, in reverse motion, into the body and through the intestines (X-rays) and then stomach, on through the reconstruction of the chewed food, as it leaves the mouth, into a steak which is returned to the butcher, who replaces it on the beef, which, revived, ends the film grazing in a green and sunny meadow, and dropping a big fresh pad of dung, of course.[footnote=8]

    In this exhibition, Spoerri’s coprophilic proposition is sweetly realized through chocolate. The “little shit roll” decorations, plopped in a ring around a great gold-leafed pile in the center of the cake, appear almost palatable homages to Manzoni’s famous sealed tins of Merda d’artista (1961).

    For Fluxus associate Joseph Beuys, chocolate fed into a larger surplus of goods—felt, fat, and flashlights—all associated in his work with maternal warmth and survival. Moreover, it had the almost alchemical properties Beuys admired in materials that, depending on temperature, shifted between liquid and solid states. In Zwei Fräulein mit leuchtendem Brot (1966), a bar of chocolate joins two sections of a scrolling band of concrete poetry, acting like a hilly landscape passage in a text which begins, “two women with shining bread, travel via…”[footnote=9] What follows is a nonsensical checklist that starts with “Télégraphe,” and continues with other stops on the Paris metro. The chocolate crops up after the “Pyrénées” stop creating a pause in the text, as if for a particularly difficult passage, that picks up again with the women now “returning.” They initially seem to follow the suggestive landscape of the candy bar, “Pyramides,” “Pyramidale,” “Pyramidon,” until the list dissolves into alliteration and proper names and finally ends where it began at “Télégraphe.” Perhaps in an effort to stave off the effects of blooming, Beuys painted the chocolate candy bar. (In chocolate parlance, “blooming” is the natural separation of fatty and solid substances that causes the surface to look white and chalky over time.) Covered in a coat of brown paint, this bar continues to appear shining and brown.

    Using chocolate and other foods, such as milk and cheese, to more Rabelaisian effect, Dieter Roth expressed an ambivalence towards permanence when he declared, “Not all art is eternal.”[footnote=10] P.o.t.A.a.Vfb   (Portrait of the Artist as a Vogelfutterbüste [Bird Food Bust]) (1969) was a series of small chocolate heads posted on boards, like suet statuettes available for perching and pecking. Even without avian intervention, the surface has grown pocked and pitted with time. Roth’s choice of chocolate and crudely rendered style of self-depiction reflects an image found in an autobiographical statement the artist made in 1976:

    D. Roth was born forty-six years ago…when the cannibal, awful Hitler, Adolf, was just getting the Germans going at their best hit, butchering war. Hell was loose, but Roth survived, shitting and pissing in his timid pants, poor shaking little turd…[footnote=11]

     Since 1968, Roth has recast this on-going chocolate self-portrait from these original manifestations. Roth envisioned the first one installed in a very perfunctory backyard fashion on a broom-stick pedestal, but, since 1969, he has also been accumulating the busts and stacking them on shelves into one monumental structure, the so-called I-Tower (“Selbstturm”). In 1989, the Museum of Contemporary Art in Basel allocated a room to the tower project, along with its companion piece, the Lion-Tower (“Löwenturm”) whose subject Roth conceived of in 1970 as a tribute to the woman he was living with then, born under the astrological sign of Leo. Like Bluebeard’s secret chamber, the door to the tower room is locked—a key is obtainable for the asking; Roth himself stops by from time to time to confect some fresh portraits in the small kitchenette. Overall, the installation is reminiscent of an archeological department, with unearthed treasures organized in relation to their sequence of excavation, all of them awaiting interpretive digestion.

    Bringing these experiments with the ephemeral and eternal into the commercial realm of Pop Art, Californian Ed Ruscha executed a series of drawings and paintings using chocolate and other organic materials, such as berry juice and egg yolk. “Well,” Ruscha said in a recent interview, “I sometimes refer to it as my ‘romance with liquids’ period, for lack of a better title… It was 1970 and I didn’t do any painting. It was the idea of putting a skin on a canvas that began to irritate me. I hated paint on canvas. And so ‘staining’ came out of that.”[footnote=12] In Well, Roughly (1971), chocolate and rose petals were pummelled into the fibers of the canvas to fill in the outlines of graphic lettering. The stained words create a poetic tautology of the title’s references to hesitation and aggression, delicacy and crudeness. As opposed to a still-life representation, this is a real-life memento mori, wrought from crushed flowers and foodstuffs that promise to fade and perhaps gradually vanish with age.

     

    XOCOATL

    The emperor took no other beverage than the chocolatl, a potation of chocolate, flavored with vanilla and other spices, and so prepared as to be reduced to a froth of the consistency of honey, which gradually dissolved in the mouth. This beverage, if so it could be called, was served in golden goblets, with spoons of the same metal or of tortoise-shell finely wrought.

    William Hickling Prescott, History of the Conquest of Mexico, (1843).[footnote=13]

     The forays that led artists during the late I960s to experiment with new materials established chocolate as a medium for contemporary art. But chocolate also comes vested with its own histories and meanings. Since people first concocted it, chocolate—which takes its name from the Mayan xocoatl and Aztec chocolatl—has been imbued with strong ritual, alimentary, and sensual powers. In Aztec culture, where cacao beans were bartered as payment for taxes, priests drank chocolate during religious ceremonies. King Montezuma was reported to have imbibed an inspirational concoction of chocolate mixed with psilocybin mushrooms as part of his coronation, and thereafter regularly enjoyed an unadulterated cupful before retiring to bed. Among the plunder Cortez took from Mexico to Spain were chocolate and gold. The rest of Europe had to wait for the marriage of a Spanish princess to a French king in 1660, when her dowry included the exotic new food. Thus introduced as a signifier of love and luxury, chocolate was served by eighteenth century courtesans to their lovers. Writing in the nineteenth century, French epicurean Brillat-Savarin commented: “Persons who take chocolate commonly enjoy pretty good health, and are less subject than other people to trifling complaints…” These claims persist in today’s chocolate lore.

     

    EASTER

    And in two minutes my mouth was full of fresh bread, and melting chocolate, and as we sat gingerly, the three of us, on the frozen hill, looking down into the valley where Vercingetorix had fought so splendidly, we peered shyly and silently at each other and smiled and chewed at one of the most satisfying things I have ever eaten. I thought vaguely of the metamorphosis of wine and bread—

    M.F.K. Fisher, The Pale Yellow Glove, 1937.[footnote=14]

    An ancient celebration of spring, Easter takes its name from the Saxon goddess of dawn, Eostre—a harbinger of life after the death of winter. It dovetailed nicely with the Christian celebration of the resurrection of Christ, which appropriated many of the pagan symbols of rebirth, including rabbits, hens, chicks, and eggs, lately cast in chocolate for holiday gift giving. A ready-made mold for a chocolate rabbit, Joseph Beuys’ Untitled (1978) earmarks the intersection between Celtic and Christian myths, traditions which in turn substantively informed Beuys’ work as a whole. For Beuys, who once tried to teach the meaning of art to a dead hare and whose oeuvre is replete with Celtic references, rabbits were important figures. Not only are they a traditional symbol of fertility, but as burrowing animals, they live close to the earth, the source of all goodness—spiritual and otherwise—in Beuys’ personal cosmos. The stuff of earth was further manifested in Beuys’ art through his frequent use of an industrial paint, which he called Braunkreuz. Literally meaning “brown-cross,” a reference to the Nazi brownshirts, Braunkreuz represented the intersection between the political and spiritual in Beuys’ art. The color of the chocolate rabbit—unmade but imagined—approximates its reddish brown hue.

    Chocolate Jesus may strike some as blasphemy, but Fluxus artist Larry Miller cites the Egyptian god Osiris, who was eaten en route to greater godliness, as another example, beyond Catholic communion, of food as an expression of religious reverence. His sculpture has a performative element. In its first apparition, A Cross (1969) was nailed to a gallery wall, but when summer temperatures transformed it into a runny strip and a blob on the baseboard, it was retitled Mass. The work in this exhibition, A Cross (1969-present) involves three cruciforms made at various times in a glass case, each at a different stage of transmogrification into dust alluding to ashes. There are also more recent casts available for eating, provided that the consumer signs a waiver releasing the manufacturer/artist “of all liability for any physical, mental and spiritual consequences.”[footnote=15]

    Part of the Catalan Easter festival, the mona was originally a simple cake, decorated with an egg, which a godparent presented to a godchild on Palm Sunday.[footnote=16] Over time, however, the mona has grown into a more elaborate edible, especially in Barcelona, where there is a old tradition of chocolate candy-making. In 1980, Antoni Miralda commissioned twenty-one of the city’s top confectioners to each contribute their favorite landmark, rendered in chocolate, to a diorama of Barcelona. Against a backdrop painted in pink-, blue-, and yellow-tinted chocolate looms the Palau Nacional Parc de Montjuic, the towers of Gaudi’s Sagrada Familia, the Plaça de Toros, and Copito Blanco, the albino ape at the Barcelona zoo. The installation was presented at the Galería Joan Prats in the Rambla de Catalunya on Easter day; the invitation was, of course, made of chocolate.[footnote=17]

    Like Miralda and Spoerri, Martina Eberle is an artist whose edible artworks cater to specific events. In conjunction with the opening of this exhibition, Eberle bought dozens of chocolate Easter bunnies and set them up on two tiers of a rotating pink platform under a circle of theatrical lights. As the temperature mounted under the hot bulbs, a torrent of action was unleashed: sugar eyeballs slid down runny bunny faces, ears toppled over tearing off loosened heads, while the artist scooped up the drips and served them to onlookers In the end, a molten mass was all that remained. These pathetic ruins are a grotesque abstraction such as Georges Bataille might have envisioned in his art of the informe—a surreal art that subverts the government of formal structure into an anarchic formlessness. Eberle’s apocalypse returns her once-beautiful subjects to the sort of primordial ooze from whence they came.

     

    CHOCOLATE WOMEN

    The story is told that in the seventeenth century Mexican ladies used to interrupt their church service by having their maids bring them cups of hot chocolate during mass. The Bishop was much displeased and warned them to stop the practice, but the ladies refused and so the Bishop excommunicated them from the church. For doing this he was poisoned, and died.

    Alma H. Austin, The Romance of Candy, 1938[footnote=18]

    On Easter Sunday morning in 1973, the avant-garde cellist Charlotte Moorman made her debut as “The Ultimate Easter Bunny” in a piece called Candy, created for her by Jim McWilliams and performed on the thirteenth floor of the Clocktower Gallery in New York. Winding up an account of the day’s sermons and parades, The New York Times reported:

    …The concert, conceived by Jim McWilliams, a happening artist, called for Miss Moorman and her cello to be coated with 60 pounds of chocolate fudge supplied by Savoia Bakery. She played in a setting of green cellophane grass with 20 dozen painted eggs strewn about, and she played what she described as “chocolate Easter music.”[footnote=19]

    Another “nude, chocolate-smeared young woman”—as Rowland Evans and Robert Novak dubbed performance artist Karen Finley in their nationally syndicated newspaper column—was met with considerably less tolerance by the media. Finley and three other solo performers became known as the NEA Four when the National Endowment for the Arts yielded to political pressure and, in an unprecedented reaction, denied grants to the artists despite their being endorsed by the NEA recommendation panel. The now infamous images of Finley sprinkling heart-shaped candies, alfalfa sprouts, and tinsel on her chocolate-covered body are only a small passage within a longer piece entitled We Keep Our Victims Ready, of which Finley performed a first version in 1989 at Sushi Gallery in San Diego. Mocking what women are supposed to be—“delectable sweeties”—she screams: “SMEAR CHOCOLATE ALL OVER BODY UNTIL YOU ARE A HUMAN SHIT—EAT SUZY Q’s, CHOCOLATE-COVERED CHERRIES…”[footnote=20] Finley says she intended her work as an aggressive attack against misogyny, with chocolate serving as a potent symbol of the verbal and physical abuses women are subjected to. “When I smear chocolate on my body it is a symbol of women being treated like dirt…”[footnote=21] The impact of her politically-charged chocolate statement reverberates at the core of a debate that is still raging around the question of moral standards, their place in art and their authority.

    Although quite different in tones and intentions, both Finley’s and Moorman’s works create pornographic images, with chocolate-smeared women representing an erotic invitation to pleasure or a grotesque display of humiliation.[footnote=22] In the writings of the Marquis de Sade, chocolate is the food of both libertines and their victims, providing sustenance for any number of forms of transgressive behavior. As Barbara Lekatsas observes in her essay, “Inside the Pastilles of the Marquis de Sade,” chocolate is the vehicle for poison meted out in Justine, a delicacy frequently served in the 120 Days of Sodom, along with the finest wines, urine and turds, and, in life, practically the legal undoing of the Marquis himself.[footnote=23] Throughout the writings of de Sade, chocolate turns up regularly between orgies of sex and violence. Commenting on this theme, Lekatsas quotes Roland Barthes, who writes:

    Sadean chocolate ends up by functioning as the pure sign of this dual alimentary economy…the victim’s food is always copious, for two libertine reasons: first, these victims too must be refreshed…and fattened up to furnish vice with fat dimpled “altars”; second, coprophagic passion demands an “abundant, delicate soft food”…Thus the function of food in the Sadean city: to restore, to poison, to fatten, to evacuate; everything planned in relation to vice.[footnote=24]

     Chocolate is a form of currency in the Marquis’ world of inverted morality, where cruelty and excess are rewarded at the expense of innocence and virtue. With their opposed imageries of bitter punishment and sweet reward, Finley’s and Moorman’s chocolate-smeared women might be seen as the flip sides of the coin of the realm. Janine Antoni’s series Lick and Lather (1993) comes up a conflicted combination of the two. These pairs of 19th-century style self-portrait busts, one made of chocolate, the other of soap, create a face-off between pleasure and purity, indulgence and restraint. What appears to be the effects of time are actually the results of self-mutilation and suppression. The artist bathed with the soap heads in the tub and licked the chocolate ones mute so that the features of both heads appear smoothed down to near anonymity.

    Like Roth, Antoni has worked extensively in chocolate. Of her monumental Chocolate Gnaw (1992), covered with tooth-marks and other violent signs of desperate consumption, she told an interviewer how her choice of chocolate as a material led her to develop the work’s conceptual core:

    I started with the idea that I wanted to chew on a 600 pound cube of chocolate. I took the first bite and then, whether I swallowed it or spit it out decided the meaning. When I spit it out, I knew I wanted to make the spit-out part into something else. Then it occurred to me that this was related to bulimia. So I started researching bulimia and found out that chocolate contains phenylethylamine, a chemical produced by the body in love—so from the gnawed chocolate I produced hearts.[footnote=25]

    Antoni’s works have been seen as a critique of minimalism, returning the presence of a desiring, uncontrolled body to that paradigm’s pristine and ordered program. Chocolate Gnaw was followed by a cube of lard of the same size, which the artist also nibbled and chewed on. Those bits were later shaped into lipsticks.

    Women and chocolate have a complicated relationship. As Diane Barthel-Bouchier points out in her preceding essay, “chocoholics” are predominantly female. (Men tend to crave meat.)[footnote=26] Chemically a stimulant, chocolate is considered addictive; it contains both caffeine and phenylethylamine, the endorphin associated with physical highs like exercise and orgasms.[footnote=27] A recent study, Why Women Need Chocolate, suggested the craving has at its source the desire for fertile and healthy reproductive bodies, turning chocolate consumption into a survival mechanism for the entire species.[footnote=28] Women’s biological needs are countered by their fear of over-indulgence, symptomatic of the sometimes perversely difficult female relationship between food and body. Artist Anya Gallaccio observed of the reaction to her installation Bite the Bullet (1992), which featured a heap of chocolate guns surrounded by a spray of real bullets, that men tended to focus on the impotence of the candy weapons, while women recognized in the phallically-cast chocolate a dangerously self-destructive appetite.

    Jana Sterbak’s Catacombs (1992)—a skull and other bones cast in extra-bitter chocolate—might be seen as a generally dark-humored take on death-by-chocolate. However, seen in conjunction with earlier works by Sterbak, specifically Vanitas: Flesh Dress for an Albino Anorexic (1987), a gown stitched from raw steaks, the bones take on a more intricate and gendered reading. In Western culture, catacombs and vanitas serve as reminders of the transience of existence. In Sterbak’s art, as the gown gradually cures and hardens into a translucent carapace and the chocolate bones whiten and eventually turn to dust, desiccated bodies pose a fragile barrier between life and death. With vanity a weakness traditionally ascribed to women in their role as commodities of men’s desire, these works also seem to signify the end of a particularly unhealthy relationship between the female body and the food which made her flesh. However, in these chocolate bones lies the peculiar contradiction between a martyr’s program of austerity and denial and the flagrant luxury and self indulgence of gorging oneself to death on chocolate. This ambiguity brings Sterbak’s Catacombs up short of the simple moral purpose of a traditional vanitas, leaving it open to a life of tantalizing speculation.

    By her own design, Hannah Wilke appears as both consumer and consumed in Venus Pareve (1982), a series of casts originally done in chocolate. According to Jewish dietary law, pareve signifies that a food contains neither milk nor meat, and can therefore be eaten with anything. Thus the beautiful Wilke offers up the mythic Roman goddess of love with her own religious seal of approval. In anticipation of the day when the chocolate figurines ran out, Wilke cast an additional edition of forty in plaster, painted in vibrant monochromes. Wilke, whose given name was Arlene Hannah Butter, claims to have grown up with an erotic awareness of her body in relationship to food: “As an American girl born with the name Butter in 1940, I was often confused when I heard what it was like to be used, to be spread, to feel soft, to melt in your mouth.”[footnote=29] Like butter, chocolate also melts just below body temperature, producing a pleasant cooling sensation on the tongue. It also has additional associations with eros and addiction. Wilke’s chocolate torsos have the potential of fulfilling her precocious fantasies of being licked and eaten, at the same time as they embody a certain narcissistic conceptual strategy. The artist’s plaster sculptures outlast the chocolate ones: Having entrapped the viewer’s attention by way of a simple weakness for chocolate (or is it flesh?), Wilke redirects that desire to a material both inert and inedible.


    THE CHOCOLATE WALL

    …(Julia) felt in the pockets of her overalls and produced a small slab of chocolate. She broke it in half and gave one of the pieces to Winston. Even before he had taken it he knew by the smell that it was very unusual chocolate. It was dark and shiny, and was wrapped in silver paper. Chocolate normally was dull-brown crumbly stuff that tasted…like the smoke of rubbish fire. But at some time or another he had tasted chocolate like the piece she had given him. The first whiff of its scent had stirred up some memory which he could not pin down, but which was powerful and troubling.

    George Orwell, 1984, 1949.[footnote=30]

    For the 35th Venice Biennale, Ed Ruscha produced Chocolate Room. The year was 1970, and many of Ruscha’s compatriots who were slated to participate in this international exhibition declined to do so, as part of a mass protest against the American government’s involvement with the Vietnam War.[footnote=31] Ultimately Ruscha’s room became a format for dissent, and even an allegory of destructive intervention. The gallery was completely shingled with sheets of paper (360 in all) silkscreened entirely over in Nestlé chocolate. Throughout the course of the exhibition, visitors graffitied the walls—using moistened fingertips to write through the chocolate—with anti-war sentiments. Finally phalanxes of Venetian ants attacked the remains, creating a beautiful tracery prior to actually destroying the piece.[footnote=32]

    A common luxury cultivated in colonial outposts throughout the non-industrialized world and manufactured by multinational corporations, chocolate is the product of global politics and world economies. In 1981, Hans Haacke captured the questionable relationship between big business and culture when he made contemporary art collector and chocolate baron Peter Ludwig the subject of a work entitled Pralinenmeister (The Chocolate Master) (1981). The piece consists of a series of seven diptychs, each photo-silkscreened with a portrait of Ludwig, a candy bar wrapper from one of Ludwig’s Monheim Group subsidiaries, and a text detailing how chocolate’s gross earnings have helped leverage Ludwig’s cultural and economic ambitions.[footnote=33]

    Although no candy per se was involved in Haacke’s work, chocolate effectively stands for capitalist culture, prefiguring its actual appearance in British sculptor Helen Chadwick’s Special Relationship (1995). In this model of British and American relations during the Ronald Reagan/ Margaret Thatcher years, two giant bars of Cadbury’s chocolate are beset by huge live cockroaches. (Cadbury’s purveys to the Queen; roaches eat anything.) Everything is inflated, except the size of the vitrine, which just barely houses the bugs and their rich food. One anticipates that over time, the insects will have either gorged themselves to death or exploded their population into unsustainable numbers, bringing a predictably unhappy close to this affair.[footnote=34]

    While Haacke and Chadwick use chocolate to ponder issues of empire, the collaborative team of Simon Grennan and Christopher Sperandio focuses on this consumer product in the context of everyday life. As part of Culture in Action, an ambitious city-wide public art project held in Chicago during the summer of 1993, the artists facilitated the packaging of a limited edition chocolate candy bar by members of the Bakery Confectionery and Tobacco Workers Union, Local 552. Going against the grain of popular marketing practices, which tend to remove any vestiges of labor from the eyes (and conscience) of a consumer, the workers named their product “We Got It!,” and put an American flag as well as their portraits and signatures on the wrapper. All of these decisions were democratically voted upon; the combination of purple and yellow was inspired by the clothing of one of the participants. With billboards emblazoning the city, the bar sold successfully throughout the duration of the exhibition, making chocolate the popular currency in a project whose overall aim was to incorporate communities typically disenfranchised by museum culture.

    Four Walls, an art gallery in Brooklyn, New York, invited twelve artists to design chocolate bonbons that would be produced and sold as a multiple to benefit the Four Walls Slide and Film Club.[footnote=35] Elaine Tin-Nyo’s string of beads cast from white chocolate brings to mind the old adage about pearls before swine. Drawing attention to the phallus shape of the traditional bar, Fred Tomaselli came up with a bi-purpose “Hershey’s,” good for “He” or “she” just by erasing a few of the letters. (This work is reminiscent of the series of Bog Queen collage drawings (1960-80) by neo-Dadaist Al Hansen, who used cut-outs of just the “she” part of the same candy bar’s wrapper.) Polly Apfelbaum, a self-declared chocoholic, confected her own “Polly” bar.

    Barbara Bloom joins Antoni, Apfelbaum, Roth, and Wilke in the pantheon of artists who have commemorated themselves in chocolate. As part of her installation project The Reign of Narcissism (1989), she produced the series Portrait Chocolate: Bloom. These tastefully packaged pastilles, each one molded with a profile of the artist, were one of a number of souvenir-type items that included classically re-styled portrait busts, tombstones, and cameos all in honor of Barbara Bloom. They fit into a larger discourse on accumulative impulse and vanity, presented in the form of a “Guide Book.”[footnote=36] This included parables excerpted from Oscar Wilde’s The Picture of Dorian Gray and Virginia Woolf’s The Lady and the Looking-Glass, for example, that together with Bloom’s self-absorbed objects speculate on the potential of achieving immortality through art. Catalogued like objects of virtue and illustrated together on a page in the guide book are a Queen Wilhelmina peppermint, a Queen Victoria and Prince Albert chocolate coin, and an Egyptian mummy-mask chocolate produced by Harrod’s of London, suggesting a noble, even transcendent purpose in Bloom’s own candy, which appears alongside them. For those with less particular palettes, Stephen Shanabrook has honored anonymous folk with boxes of chocolate body-parts cast at morgues in Russia (Evisceration of Waited Moments, 1993), and Ohio (Unidentified, 1993). Reflective of what Shanabrook found to be the bigger picture at each locale, most of those commemorated in the first box died from natural causes, while the latter box observes more violent endings, such as deaths by gun-shot wounds. All the candies are wrapped in brilliantly-colored foil.

    For an artists’ residency program called Furkart, based in a former inn located high on a peak in the Swiss Alps, Swiss artist Ian Anüll created an untitled edition of chocolate bars. Images of flying saucers on the front of the wrapper were somewhat demystified by three smaller photographs on the backside. The first was a joke-photo taken from a 1950 April Foo1’s Day edition of a Swiss newspaper supposedly depicting an extraterrestrial being held captive by uniformed officers. The second showed the same picture as it cropped up in the files of the American F. B. I.; the third showed it illustrating an authoritative report presenting evidence of life on other planets. Loaded into one of the hotel’s original candy displays, Anüll’s Untitled (Extraterrestrial) (1992) evoke a sci-fi fantasy, which begins on a remote mountaintop and ends in deliverance in outerspace.

    Chocolate candy bars crop up on another fictional alpine trek, this time offering ready-made assistance to the cartoon personages assembled by Karen Kilimnik in her scatter-style installation Switzerland, the Pink Panther & Peter Sellers & Boris & Natasha in Siberia (1991). Like Dada artist Kurt Schwitters, who frequently included candy bar wrappers in his collages of everyday ephemera, Kilimnik works a vein of Pop montage. However, compared to Schwitters’s train-station sweepings, Kilimnik’s collages are less democratic, and far more narrative in their contents. Her tableaux are reminiscent of Joseph Cornell boxes come unglued, and they evince obsessions similar to   Cornell’s, who also had a penchant for ballerinas and international travel. Kilimnik’s work also reflects her passion for sweets, particularly chocolate. A recent sculpture by Kilimnik, Poisoned Chocolates (1989), featured poison-laced chocolate balanced on a scale with an ounce of cocaine-like material, equating the seriousness of her addiction with one that is actually illegal. S.J. Curtis’ Courtship (Mutual Feeding) (1994) echoes this image of addiction with pieces of strychnine-saturated chocolate nestled between a pair of hypodermic syringes in a velvet-lined case.

    As delicate as cobwebs, Brazilian artist Fernanda Gomes’ wall drawings are collages of ephemera. Silk and linen threads, lilliputian pages torn from miniature dictionaries, grasses, and chocolate are materials which might be seen to signify (respectively) the costume, language, land, and natural economy of some unknown place. Through her minimal artworks, Gomes reaches back into culture of which barely a trace remains either—a non-invasive form of intervention, the antithesis of colonization or exploitation. In the site-specific drawing she created for this exhibition, chocolate is a barely whispered presence. Minute blobs of white chocolate weld pale threads together; part of a Droste pastille is affixed to the wall—with the “te” spelling out the Portuguese word for “you”—and has been painted over in a coat of opaque white paint. This final gesture is the artist’s homage to Beuys’ obscuring the brown chocolate with brown paint in his Two Women multiple.

    Chocolate is part of the texture of everyday life. Or so seems to be the case with Gomes’ subdued wall-drawing, and so too, with Anya Gallaccio’s, Stroked, an entire wall painted in rich brown chocolate. Stroked is the antecedent to Couverture (1994), another site-specific installation: a chocolate-coated cell located deep in the basement of the Filiale Gallery in Basel. These lushly painted but pictorially stark environments seem to participate in the current critique of minimalism being promulgated by such artists as Antoni and Felix Gonzalez-Torres. Gonzalez-Torres is known for his candy sculptures, including a forty-pound spill of Baci candies. “Baci” is Italian for “kisses.”  The silvery wrappers invest the steely serenity of minimalism with an uncharacteristically sweet appetite, affectionate disposition, and (given that the candies are there to be taken) accessible distribution. However, Gallaccio, who like Ruscha has also worked with flowers, maintains that her interest lies less in a critique than a direct involvement with materials, a process that she characterizes as collaboration.[footnote=37] And so her chocolate wall may be regarded as a voluptuous, sensual skin, ready to envelop the viewer in the rich perfume of chocolate and a mesmerizing haze of soft and buttery brushstrokes.

     

    IT’S A CHOCOLATE, CHOCOLATE, CHOCOLATE, CHOCOLATE WORLD

    And what a palace it was! It had one hundred rooms, and everything was made of either dark or light chocolate! The bricks were chocolate, and the cement holding them together was chocolate, and the windows were chocolate, and the walls and ceilings were made of chocolate, so were the carpets and the pictures and the furniture and the beds; and when you turned on the taps in the bathroom, hot chocolate came pouring out.

    Roald Dahl, Charlie and the Chocolate Factory, 1964.[footnote=38]

    In the chocolate world—fragrant, nourishing, warm, and just repulsive enough to keep one feeling alive and on edge—what’s playing for music? There’s Charlotte Moorman’s cello “chocolate Easter music.” But if that’s too seasonal, spin a chocolate platter, pressed by Peter Lardong. Lardong is a former fork-lift operator who has sunk his life-savings into crack-pot inventions, such as an automatic talking catfood feeder and recordings done in beer and ice. Chocolate titles include In the Ghetto by Elvis Presley, Ich will keine Schokolade, ich will lieber einen Mann (“I don’t want Chocolate, I want a Man”), and the Babysitter Boogie. All are available from his own factory where they come with instructions to play them slightly chilled for best results. With Franco Götte’s chocolate dentures near at hand, eat chocolate until your teeth drop out of your head, supping at the table laden to capacity by Ultra Violet. The one-time member of Andy Warhol’s entourage and constant chocolate fan has arranged chocolate-coated goblets, utensils, plates, and—in a touch of surreality fit for Jean Cocteau’s Beauty and the Beast—chocolate roses and cigars. Feast your eyes on the chocolate Hall of Fame, whose ranks are represented by Franz Ziegler’s chocolate bust of Nefertiti, Susan and Ewald Notter’s Marilyn Monroe, and a bust of Swiss minimalist Olivier Mosset by confectionery artist Thomas Vaccaro.

    Or just gaze up into the glass eyes of Eric Magnuson’s giant Chocolate Moose (1995). For by this point, chocolate has thoroughly coated the tongue and even overtaken language, so that a trifling cup of mousse is transformed through some absurd slip into an almost incomprehensibly large chocolate trophy. So smitten, now, sink back into Peter Boynton’s Large Chocolate Syrup (1993) modeled after the classic modernist chaise lounge by Charles Eames, with the hard plastic seat upholstered in a thick coat of chocolate. It serves as a gentle reminder that chocolate is the antithesis to the modernists’ plan for streamlined reduction and lands one in the realm of unsublimated impulses and desires which cannot be suppressed by puritanical design.

     

    CHOCOLATE DELUGE

    In its physical resemblance to mud, the act of touching, molding, packing, and piling chocolate into shape harkens back to creation myths of imposing order on ooze. But the chocolate Kunstwollen veers from the basic to the base when its allusions turn from ooze to excrement. (This relationship is right there in the cooking—a recent surf through the Internet turned up recipes for chocolate desserts called Dirt and Doodoo Balls.) Like Karen Finley, the American performance artist Paul McCarthy slathers foodstuffs, such as chocolate, ketchup, and mayonnaise that resemble human fluids and waste, on his body during performances of such personae as the Pig Man and the Captain of the Death Ship. Beyond making a Freudian spectacle of regressive coprophilic behavior, these are the sights, sounds, and smells of apocalypse. The music that wells up out of the basin of Helen Chadwick’s chocolate fountain (Cacao, I994) is the antithesis of the tinkling play of water that soothes and quiets jangled nerves. It’s the shuddering, plopping, sound of smothering doom one hears on the brink of the La Brea Tar Pits. This may cast chocolate at its darkest, but even here morbidity slips into humor. The slumped pile of Claes Oldenburg’s Earthquake (1969) is a chocolate model for an (unrealized) amusement park ride that would send anxious revelers through the rumbling bowels of a chocolate Matterhorn.

    Cast, melted, or corroded into dust, chocolate seems capable of assuming endless sculptural forms, conceptual roles, and of conveying as many meanings within contemporary art. However, there is a commonality expressed throughout this history, and again, the key lies in the Chocolate Grinder, in whose depiction Duchamp experienced a certain freedom. He wrote, “Through the introduction of straight perspective and a very geometrical design of a definite grinding machine like this one, I felt definitely out of the cubist straightjacket.”[footnote=39] This sense of liberation combined with a “definite grinding” eroticism makes Duchamp’s machine emblematic of the very properties artists who use chocolate as a material have since enjoyed.

    By its organic nature, chocolate defies the notion of art as an eternal property. Images and objects rendered in chocolate perform in relation to the passage of time. Chocolate art does not stand still for the annals of history. Likewise, it resists falling into line with history’s traditionally formal concerns. For art conservators, who must determine to what extent these changes form part of a work’s intent, such action proves a delicate dilemma.[footnote=40] Perhaps the piece is supposed to fall away, like a life, into a state of irreparable ruin or death. Chocolate’s kinship with the body is further particularized by its unique physicality and nature. Capable of at once being sweet and cloying, irresistible and disgusting, delectable and wasteful, chocolate embodies the contradictions of the flesh. And it is the body, with all of its slippery complexities and mutable desires, which in turn serves as the conceptual point of focus around which to build a naturally nuanced, ever-changing and accommodating chocolate art history.

  • “Digging back into ‘Deep Storage’ and Deep Storage.” Deep Storage: Collecting, Storing, and Archiving in Art. Munich and New York: Prestel-Verlag and Siemens Kulturprogramm, 1998, pp. 10–21.

    Digging back into “Deep Storage”

    This project started as an essay by one author and evolved into an exhibition organized by five curators plus a battery of support. Now it is documented by a catalogue with essay contributions by fifteen authors. And still we cannot possibly presume to have wrapped up our topic: storage and archiving as imagery, metaphor or process in contemporary art. For at every turn DEEP STORAGE: Arsenale der Erinnerung falls subject to itself: a package overwhelmed by its own contents, which strains against the very processes of containment it seeks to represent. Beginning with the process of selection, for some the notion of storage conjures memory (things saved become souvenirs), for others history (things saved become information). And yet for others, storage is a provocative spectacle of material culture that hails the virtual as an ideal form of relief from the everyday problem of what to do with all this stuff. In short, the idea of storage cannot be easily contained. The arsenal threatens to explode, even before a single artist has been chosen.

    Rather than attempt to streamline, the topic here serves as an empty drawer or attic, a data-space, into which many diverse notions of storage have been delivered. Of course there were criteria. Every box needs walls. All of the works in this exhibition involve materials or processes associated with keeping art over time. These papers and packages conjure three sites: the storeroom/museum, the archive/library and the artist’s studio, an intersection of both. The studio is the place where art is not only made, but stored and documented. As the works in DEEP STORAGE seem to prepare themselves to be remembered or forgotten, one of the larger themes that emerges is the construction of history itself. This art raises questions about preservation, and produces some startlingly mundane and imaginative proofs of what history might actually consist of.

    The exhibition’s particular circumstances, organized as a German-American exchange, prompted a reflection on these points of national origin. Instituting Kunst Geschichte as a formal and philosophical discipline (not just an aristocratic act of connoisseurship), Germany is the cradle of art historical practice. America is the place where Conceptualism first turned documentation into a new art form. Here, a small group of historic works stretch the show’s play of images and ideas beyond the present to early modern models of storage and archiving. The main body of the show begins in the 1960s to focus on art of the 1990s, where several computer-based works extend the issues of DEEP STORAGE into the twenty-first century.

    The results will read like an assemblage. Unlike a thematic show whose elements all riff off and return to an encompassing framework, this one constantly refers outside itself. The following essay, for example, includes a number of important artists whose work is not represented in the exhibition. This suggests that storage is a potentially endless topic and allows that this curatorial project is by no means definitive.

     

    Deep Storage

    If the gallery is the museum’s public face, the storerooms are its private parts – the place where art is collated, concealed, and kept from view. Of the museum collection’s obscure bulk, only a tiny proportion ever makes it into the light of exhibition. To visit the storeroom, where objects dwell cut off from critical aura, is to contemplate art in a state’ of temporal remission. Paintings hang in row upon graceless row, on rack after regimented rack. Sculptures mill about like excess baggage. In that other great repository, the museum archive, dead documents lie in a state of suspended insignificance. Ironically, the storeroom stirs with signs of life. The skin of the unwrapped package, the spectacle of an unopened container or closed file can be an arousing suggestion of unknown possibilities, with contents made desirable precisely through their inaccessibility. When artists deploy this imagery the results are “deep storage”: work which both anticipates its own future condition and reflects on past, often accumulative, aspects of the artists’ visual practice.

    Precedents for this art, as with so many others, lie stowed in a suitcase. Marcel Duchamp casually dismissed his project of the Boîtes-en-valise as mere financial enterprise – “small business, I assure you”[footnote=1]– an attempt to drum up a little cash. More recent valuations acknowledge the Boîtes as the first critique of museum practice: it “parodies the museum as an enclosed space for displaying art…mocks [its] archival activity…[and] satirically suggests that the artist is a travelling salesman whose concerns are as promotional as they are aesthetic.”[footnote=2] But the project seems to have been more self-consciously motivated than either claim recognizes.

    It was 1938; the war was encroaching, and Duchamp’s art had already proved vulnerable to accident. The Large Glass was cracked in transit between Brooklyn and Katherine Dreier’s home in 1926, though this was not revealed until the crate was opened several years later. What better place to preserve the past than a museum? And so Duchamp devised one small enough to fit into a suitcase. He commissioned printers and light manufacturers throughout Paris to make 320 copies of miniature versions of each of his artworks, customized a briefcase to store and display them, hastily packed the rest of his bags and came to America.[footnote=3] The task of assembling and editioning the Valises stretched beyond Duchamp’s death in 1964. In the end the project was not only autobiographical, a life-long summation, but anticipatory as well. As an artwork designed to be unpacked, the viewing of the Valises carries the same sense of expectation and event as the opening of a crate.

    The crate is, of course, a carapace and a coffin. In an increasingly international art world, works are routinely sealed up into protective bins and cartons to be jetted off to exhibitions and salesrooms all over the world. Entering the collection or returned to the studio, they are consigned to storage in this same secreted state, sometimes never to be opened again. Over time, the crate supplants its contents as the object under consideration, the thing which is monitored, moved, and maintained.

    Accelerating this eventuality are Richard Artschwager’s recent crate sculptures: empty wooden boxes that deviate only slightly from true art shipping form. An unlikely corner, sly angle, or jog in the silhouette embody the gestalt of Artschwager’s furniture-like sculptures and, resting in their chamfered frames, his sculptural paintings. Collectively, these funereal objects transform the gallery into a crypt, subjecting the history of Artschwager’s achievements to the crudest form of encapsulation. They adjudicate the roughest assessment of art as so much cultural furniture.

    Haunting the storage spaces of galleries, museums and auction houses, Louise Lawler photographs the object-inmates as they move from racks and rooms, wheel past conservation studios, pause in corridors, wearily stand on view, step up to auction blocks and shuffle back into the storeroom. A dormant pall hangs over these transactions, making the bustle of the marketplace and the dynamism of history into equally mythic properties. To watch the digital counters affixed to Ashley Bickerton’s sculptures, set during the ago-go 1980s and ticking away the seconds of a presumably ever-increasing worth, today seems only wistful.

    The sense of loss which is intrinsic to these critiques depends on a consensus on what’s at stake. (You cannot mourn what you don’t care for.) To this extent, the crate becomes a figurative presence. René Magritte made light of this potential in his pastiches of David’s Madame de Recamier and Manet’s Le Balcon, in which the subjects of the original paintings are encrypted into craftily customized coffins. Artschwager’s self-reflexive crates confront the viewer with the immediate presence of totems. With their plain pine facades, they recall something Magritte once wrote about trees:

    “Pushed from the earth toward the sun, a tree is an image of certain happiness. To perceive this image, we must be immobile like a tree. When we are moving, it is the tree that becomes a spectator. It is witness, equally, in the shape of chairs, tables and doors to the more or less agitated spectacle of our life. The tree having become a coffin, disappears into the earth. And it is transformed into fire, it vanishes into air.”[footnote=4]

    Marcel Broodthaers brings this imagery of identification to its most intimate disclosure, writing of a “deep storage”-style installation he created for his own Musée d’Art Moderne, Département des Aigles, Section XIXème Siècle, located in his Brussels apartment: “My crates are empty. We are on the brink of the abyss. Proof: when I’m not here, there’s nobody.”[footnote=5]

    Other artists seem more resigned to the ephemeral nature of representation. Rirkrit Tiravanija, for example, makes works as temporal as campsites. For one installation, he moved the contents of 303 gallery’s store room out into its exhibition space. In the now-emptied back room, he set up a small stove to cook and serve meals to itinerant gallery-goers. During his absences, dishes and pans indicated the artist’s imminent return. In the meantime, the space afforded by Untitled (Free) (1992) generously envisioned a world without storage problems.

    In many cases, the storage of fine art has become practically an art in its own right: crates and conservation measures sometimes seem more elaborate than the very works they are designed to protect. Captivated by its symbols, labels, and materials, as well as the mysterious forms it engenders, Martin Kippenberger has cultivated the beauty of fine arts handling. It’s a far-ranging aesthetic. Bins of the artist’s own canvases, shown as if jettisoned from the warehouse, are as romantic as ruined temples. The crates Kippenberger exhibits alongside his sculptures are so intricately absurd that, in the manner of the best gothic art, they defy common sense. Striped cardboard boxes exhibited like Donald Judd wall-sculptures are smooth minimalist icons. And a series of mummified works, wrapped in Kippenberger’s own customized packing tape, becomes archeological treasure, mysterious fetishes of some marginal sect.

    Taking this Egyptian preoccupation one step further, Jason Rhoades fashioned an entire installation of his artworks and possession as if entombed in a suburban family garage. While Kippenberger elevates wrappers to the status of artworks, Rhoades intimates that it’s all – art and sepulcher alike – so much trash. With Suitcase with Past Financial Endeavors (1993), a shabby version of Duchamp’s Valise, Rhoades conjures up a comic image in which the suitcase takes advantage of the first-class luxury of the contemporary art circuit. Packed meticulously by professional handlers, fawned over by devoted registrars, expensively insured and gingerly installed like a relic in a vitrine, this slacker suitcase filled with rolls of cellophane tape, magic markers, balled-up aluminum foil, chocolate “shitty pops” and vials of “wee-wee” will travel from gallery, to museum, to collection, taking an occasional time-out to relax in climate-controlled store rooms, a Beverly Hillbilly come to high-culture.[footnote=6]

    Occasionally an artist is invited to infiltrate the sanctum santorum. Museum exhibitions that feature artists as curators seem to have made their debut in 1970 with Andy Warhol’s “Raid the Icebox” at the Museum of Art, Rhode Island School of Design.[footnote=7] David Bourdon describes Warhol’s tour of the vaults:

    Warhol wanted the entire shoe collection. Did he mean the cabinet as well? “Oh yes, just like that.” But what about the doors? Would he allow people to open and close them? “Spectator participation,” Warhol murmured… One of the biggest surprises for Warhol was finding one of his own works…sharing a rack with two Charles Hawthornes and one Zoltan Sepeschy. “Doesn’t it make you sad to see all these forgotten artists?” Robbins asked Warhol. “…uh…”[footnote=8]

    A work’s fate once it leaves the studio domain can prove the source of some anxiety. Contemplating the unknown, Franz Erhard Walther took precautions against the possible mishandling of his First Work Series (1963-69). This multi-faceted sculpture consists of a suite of “before” drawings, the realized fabric sculptures, “after” photographs documenting these in performative use, and a sturdy shelving-unit for storing the entire ensemble. Altogether the piece serves as both museum and archive: a pragmatic minimalist structure that attempts to control its own physical and interpretive destinies. On a similar hermetic note are On Kawara’s date paintings, which come housed in their own cardboard boxes. Inside the lid of each box is affixed a newspaper page for the day in question situating the day’s work in a world of external events.

    Reifying a stored work’s existence through a paper-trail of photographs, sales records, loan forms, and letters is the archive. The archive was also Walter Benjamin’s great unfinished project: an attempt to organize the tidal waves of an ensuing modernity into a cohesive architecture of information and imagery. The inherent futility of this attempt, as each fragile structure slips beneath the crushing weight of the next oncoming wave, makes for an appropriately unstable paradigm in an age of mechanical reproduction that is itself giving way to the juggernaut of the information superhighway.

    For artists working from mediated imagery, as opposed to first-hand experience, archives are invaluable studio references. Eugène Atget, whose work was once primarily purchased by other artists and engravers as reference tools, referred to himself not as a photographer, but as an archivist. (Duchamp decided to give up painting to become a freelance librarian at the Bibliothèque Sainte-Genevèive in Paris.)[footnote=9] Among Joseph Cornell’s papers are neatly titled dossiers – whose subjects include “Claire Bloom,” “Clouds,” “Patty Duke,” “Peter Engels,” “Marilyn Monroe” and “Photography” – which he referred to and culled from for his collage. Likewise, Karen Kilimnik collects information on everything from “Andy Warhol” to “Waterbabies” as possible fodder for her scatter-style, collage drawings and installations. For both artists, personal obsessions sustain collecting impulses that give way to assemblage by way of the archive. For the collaborative team of Kate Ericson and Mel Ziegler, whose perfume Etês-vous servi? (1992) reproduces the scent of the National Archives in Paris, the repository is its own obsession.

    Working in an undefined interstice between archivist and artist, collector and curator, Douglas Blau maintains a vast accumulation of film stills, postcards, photographs, and magazine clippings, for use in his picture shows: installations of cycles of uniformly framed images lined up in neat rows on the wall. This format results in a deceptively simple narrative. It’s easy enough to read one image at a time (in both pictures someone is holding a book), or in a sweeping panoramic view (moving from pictures of individuals to pictures of groups). But it would be as impossible to reconstruct this idiosyncratic flow of information entirely as it would be to reconstruct a given film frame by frame, or a painting brush-stroke by brush-stroke. Thrown back on the curatorial project as a whole, Blau’s selections suggest that every exhibition should, to some degree, be read as a fiction that reflects an author’s predilections and is composed of what’s at hand and what someone remembered to dig out of storage.

    Sometimes the collecting impulse overwhelms the archival process. Instead of throwing things away, Warhol crammed his unopened mail and other casually-acquired ephemera into cardboard boxes, which he stowed in his home and studio. Currently being opened and catalogued at The Andy Warhol Museum, the Time Capsules’ contents would seem a historian’s dream – a post-marked paper backdrop to the famous artist’s daily life. Except that the staggering volume of the capsules reveals Warhol’s revenge, drowning the speculator in details of little or no importance.

    The artist’s life is a grand archive, in which every discarded receipt, marginal note, or studio scrap might some day be deemed tremendously significant. Besides Warhol, consider the Robert Mapplethorpe and Jackson Pollock/Lee Krasner Foundations, dedicated to compounding interest in their subjects daily through the availability and upkeep of archives. These archives spawn those other great testaments of worth, catalogues raisonnés, such as the giant tome just published in conjunction with the Bruce Nauman exhibition. Jockeying for control of the raw material are institutions like The Getty, which offers to pay living artists large sums of money for their dead papers. While these activities maintain and minister to a flourishing art market, with studios run like small businesses in the larger economy, the resultant accumulations of documents are also telling memory banks, demonstrating the ways in which historic figures are valued.

    The issue looms measurably in Meg Cranston’s Who’s Who by Size, University of California Sample (1993). These blank stelae portray the relative importance of a panoply of cultural figures, from Emily Dickinson to Mohammed Ali, according to the number of inches of shelf space they occupy within the stacks of the library at the University of California. With individual merit counting for little – Nikola Tesla is dwarfed by Thomas Edison, despite his substantial contribution to engineering – it’s the adage of the art review come true: when it comes to securing a place in history, perhaps it’s not so much what gets written as the number of inches racked up in print.

    When Sarah Seager approached the Smithsonian Institute’s Archives of American Art with Excuse My Dust (1992-93), she implicitly challenged the archival system of inclusion. Her donation of found correspondence written or received by the former archivist of the Huntington Library, was subtitled, Why do we circulate all these papers when everyone says it will make no difference? It tells of “…the archivist’s coming to terms with his wife’s nearly fatal bout of pneumonia” and in itself, serves no more or less a purpose than documenting a fragment of a facet of a otherwise untold story. However, housed in the Archives of American Art under “The Sarah Seager Papers”, they speak of a historical process that only selectively chooses its evidence from a vast arena of information, while the rest falls away into an ocean of insignificance.[footnote=10]

    Anxiety and dust provoke the archiving impulse. In the museum – the mausoleum most artists still aim to enter through their work – the recesses of the storeroom simultaneously beckon and bar access to history. Art that assumes the storeroom’s cladding and demeanor displays a desire to repose within the museum’s collection. At the same time, these works also elude the museum’s authority by inventing alternative systems of self-containment outside its ordination. These systems might be seen as individual struggles against time, or as simply autobiographical.

    The process of storing is always one of mirroring and self-evaluation. Whether that self is a cultural body, squirrelish individual, or Citizen Kane, “you are what you keep.” When these dual modes of internal and external assessment intersect in an art of impenetrable closure or inexhaustible accumulation, they attain an ongoing afterlife within deep storage.